Shopko Names Dianne Parker as Vice President Customer Relationship Marketing

GREEN BAY, Wis., Sept. 1 /PRNewswire/ -- Shopko announces Dianne Parker has been appointed Vice President, Customer Relationship Marketing.

Parker joins Shopko from School Specialty, Inc., in Greenville, Wisconsin, where she served as Vice President, Database and Direct Marketing.  At School Specialty, Parker drove organic growth revenue through implementation of direct marketing best practices.  She was an instrumental leader in establishing their corporate database marketing team.

Prior to School Specialty, Parker held the position of Vice President, Integrated Marketing and Internet at Lands' End in Dodgeville, Wisconsin.  During her time at Lands' End, Parker integrated consumer marketing across their retail, internet, catalog and business-to-business (b2b) channels.

Parker also has held several key leadership positions with Sprint Corporation.

Commenting on the appointment, W. Paul Jones, president, chairman and CEO of Shopko, stated, "Dianne comes to us with exceptional skills and experience in database and direct marketing. Her commitment to customer centric marketing programs, her leadership to improve customer relationships and retention, and her solid track record of delivering organic growth make Dianne an excellent addition to the Shopko team."

Dianne holds a master of business administration degree from the University of North Carolina at Chapel Hill.

About Shopko

Shopko Stores Operating Co., LLC is an affiliate of Sun Capital Partners, Inc., a leading private investment firm focused on leverage buyouts, equity, debt, and other investments in market-leading companies that can benefit from its in-house operating professionals and experience. Shopko is a $2 billion retailer of quality goods and services headquartered in Green Bay, WI, with stores located in 13 states throughout the Midwest, Mountain and Pacific Northwest regions. Retail formats include 136 Shopko stores, providing quality name-brand merchandise, great values, pharmacy and optical services in small to mid-sized cities and 5 Shopko Express Rx stores, a convenient neighborhood drugstore concept. For more information, please visit www.shopko.com.

SOURCE Shopko

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