Shell Oil Company and Penske Corporation Announce Global Business Alliance
Shell and Pennzoil Expand Presence in Motorsports and Create New Cross-Business Opportunities with Legendary Race Team
HOUSTON, April 21 /PRNewswire-FirstCall/ -- Shell Oil Company and Penske Corporation announce a multi-year cross business alliance starting in the 2011 racing season. The new alliance allows Shell and Pennzoil to expand their motorsports presence as it includes a primary sponsorship with 2004 NASCAR® Sprint Cup Series champion, Kurt Busch and the No. 22 car, as well as associate sponsorships promoting Shell V-Power® with IZOD IndyCar Series drivers Helio Castroneves, Will Power and Ryan Briscoe.
The global business alliance provides an opportunity for Shell and Pennzoil to expand their presence not only within motorsports, but also as a preferred supplier of fuels, lubricants and related products to the Penske organization. Beginning in 2011, Shell and Pennzoil will be the "Official Fuel and Motor Oil Supplier" to the Penske organization in the U.S., and the organizations will look to extend their alliance with business development opportunities in several other countries.
The Penske organization is one of the world's most successful and recognized automotive-based business enterprises and provides unique activation opportunities. Additionally, this alliance continues to enable further product development for Shell and Pennzoil both on and off the track through the invaluable knowledge gained surrounding fuels, lubricants and engine technologies. Like Shell and Pennzoil, Penske Corporation has a close relationship with Chrysler and Ferrari, both part of the Fiat Group.
Winning is a tradition for Penske, an organization that has earned more than 315 major race victories including 15 Indianapolis 500 wins and the 2008 Daytona 500, 370 pole positions and 22 national championships.
As part of the alliance, Pennzoil will become the "Official Motor Oil" of Penske Racing in 2011, which includes all of its entries in the NASCAR Sprint Cup and Nationwide Series as well as the IZOD IndyCar Series. For Pennzoil, returning to Penske is a homecoming of sorts as Pennzoil first aligned with Penske as part of its IndyCar teams in 1983 and won the 1984 and 1988 Indianapolis 500 Mile Races with driver Rick Mears. In addition, Kurt Busch won his 2004 NASCAR Sprint Cup Series championship driving a Pennzoil-supported car for another team.
Shell is the no. 1 lubricants supplier in the U.S. and the nation's best-selling gasoline brand with more than 14,000 branded stations selling more premium gasoline, Shell V-Power, than any other brand. Shell has a strong motorsports history aligning with race teams since the 1920's. In addition to the alliance with Penske Racing, Shell currently has several motorsport technical co-operation programs in place, including Ferrari in Formula 1, Ducati in MotoGP and with Richard Childress Racing and Hendrick Motorsports in NASCAR.
For additional information, please visit www.shell.us/racing.
Penske Corporation is a diversified transportation services company whose subsidiaries operate in a variety of segments, including retail automotive, truck leasing, transportation logistics, transportation component manufacturing and professional motorsports. Penske Corporation manages businesses operating in more than 1,800 locations and employs 36,500 people worldwide. Penske Racing is one of the most successful teams in sports history. Competing in a variety of disciplines, cars owned and prepared by Penske Racing have produced more than 315 major race wins, over 370 pole positions, 15 Indianapolis 500 victories and 22 national championships. For more information about Penske Racing, please visit www.penskeracing.com.
Shell Oil Company, including its consolidated companies and its share in equity companies, is one of America's leading oil and natural gas producers, natural gas marketers, gasoline marketers and petrochemical manufacturers. Shell, a leading oil and gas producer in the deepwater Gulf of Mexico, is a recognized pioneer in oil and gas exploration and production technology. Shell Oil Company is an affiliate of the Shell Group, which operates in over 100 countries and territories and employs more than 102,000 people.
Shell Oil Products US, a subsidiary of Shell Oil Company, is a leader in the refining, transportation and marketing of fuels, and has a network of approximately 6,100 branded gasoline stations in the Western United States. Shell Oil Company is an affiliate of the Shell Group [(NYSE: RDS.A) and (NYSE: RDS.B)]. Shell Oil Company is a 50 percent owner of Motiva Enterprises LLC, along with Saudi Refining, Inc. Motiva Enterprises LLC refines and markets branded products through more than 8,300 Shell-branded stations in the Eastern and Southern United States.
Pennzoil® is the no. 1 selling motor oil and one of the most trusted brands in America. The Pennzoil line of quality products meets or exceeds industry specifications to offer exceptional engine cleansing and protection, and includes Pennzoil Ultra™ motor oil with Hyper Cleansing Technology™, Pennzoil Platinum® Full Synthetic motor oil, Pennzoil® SUV, Truck & Minivan motor oil, Pennzoil® High Mileage Vehicle® motor oil, Pennzoil® motor oil, Pennzoil Marine® engine oil and Pennzoil® specialty oils. For more information about Pennzoil products, please visit www.pennzoil.com.
Pennzoil is produced and marketed by Shell Lubricants. The term 'Shell Lubricants' collectively refers to the companies of Royal Dutch Shell plc that are engaged in the lubricants business. Shell Lubricants companies lead the lubricants industry, supplying 13% of global lubricants volume.(1) The companies manufacture and blend products for use in applications ranging from consumer motor oil and food processing oils to heavy industrial lubricants and commercial transport oils. The Shell Lubricants portfolio of top-quality brands includes Pennzoil®, Quaker State®, FormulaShell®, Shell TELLUS®, Shell CASSIDA®, Shell RIMULA®, Shell ROTELLA® T, Shell SPIRAX®, a portfolio of leading car care brands and Jiffy Lube® lubrication services.
Royal Dutch Shell plc is incorporated in England and Wales, has its headquarters in The Hague and is listed on the London, Amsterdam, and New York stock exchanges. Shell companies have operations in more than 100 countries with businesses including oil and gas exploration and production; production and marketing of Liquefied Natural Gas and Gas to Liquids; manufacturing, marketing and shipping of oil products and chemicals and renewable energy projects including wind and solar power. For further information, visit www.shell.com.
(1) Kline & Company, "Competitive Intelligence for the Global Lubricants Industry, 2008 – 2018."
SOURCE Shell Oil Company
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