Shapiro+Raj Promotes Kim Mizrahi to Managing Director for New York

Will Lead From New and Expanded Office Space on Wall Street

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May 26, 2015, 07:00 ET

NEW YORK, May 26, 2015 /PRNewswire/ -- Shapiro+Raj, a leading independent insights and inspiration company has promoted Kim Mizrahi, PhD, to Managing Director. In her new role, she will lead New York strategy for CarbonSix, Shapiro+Raj's pharmaceutical practice as well as the company's core research and analytics capability.

Shapiro+Raj has been on a strong growth trajectory in double digits so far this year, adding a number of new assignments from existing clients and strategic new business wins. The company has also grown staff by more than 20 people since the beginning of the year. In this new position, Mizrahi will lead the New York team while enhancing Shapiro+Raj's comprehensive research, analytics, insights, ideas and brand strategy capabilities.

"We are building great momentum because we unearth actionable insights using leading edge methodologies and very compelling proprietary tools," said Mizrahi. "It is an exciting time to integrate the broader set of research and analytics capabilities provided by Shapiro+Raj with CarbonSix's expertise to help our Pharmaceutical clients find powerful insights and inspired ideas to grow their brands and businesses."

"Kim has a proven track record at CarbonSix, and I am confident in her ability to lead innovation and growth of our New York office," said Raj. "Her ability to work closely and collaboratively with her clients to find those deep enduring truths and create compelling business ideas is inspiring. I am pleased to give her an opportunity to play on a bigger stage."

Ms. Mizrahi is a social psychologist that focuses on social behaviors, attitudes, and group dynamics. She has spent the last 15 years at leading research and insights firms such as Hall & Partners and Harris Interactive. She has led global accounts for leading pharmaceutical brands, helping them gain deeper understanding of doctors, patients, and caregivers.

To manage the expansion in New York, Shapiro+Raj and CarbonSix are relocating to a brand new office space on Wall Street. The state of the art office will provide our clients on the East Coast quick and daily access to our teams in a collaborative and comfortable environment.

About Shapiro+Raj
Shapiro+Raj is a new strategy and research company for the Insight Economy™. Formed by connecting Shapiro's 60-year leadership in research, insights and analytics with new world brand strategy, innovation and ideation capabilities, Shapiro+Raj delivers deep enduring insights and inspired ideas to help its Fortune 500 clients improve the value of their brands while driving profitable growth of their business. Headquartered in Chicago, the independent firm also has offices in New York, Stamford and San Francisco. Shapiro+Raj's pharmaceutical practice, CarbonSix, is housed in the company's NY Wall Street offices.

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