ShanghaiTex 2017 Connects With the World of E-commerce

SHANGHAI, Oct. 26, 2017 /PRNewswire/ -- As there is an increasing number of consumers using their smartphones to shop in retail stores, the mobile share of global e-commerce transactions is expected to grow further. It is a prelude to the Customer to Manufactory (C2M) business model replacing the traditional supply chain. The end-customer needs can be delivered to manufacturers by just a few swipes and clicks, through which the manufacturers not only saves the cost, but also obtains the immediate market information.

ShanghaiTex 2017 (November 27-30, 2017@SNIEC, Pudong, Shanghai) will demonstrate a brand new C2M Smart Factory Experience Zone in order to share the most cutting-edge marketing information and bring a revolutionary interactive experience to visitors. A series of concurrent seminars will also shed light on forecasting C2M trends in the coming 5 years to bring more practical solutions to interested industrial parties.

The Manufacturing Experience from Future

C2M is a new business model, with one end connected to customers and the other to the manufacturer. All those links in between including inventories, logistics, sales and distribution,  could be omitted to save the unnecessary cost, so that customers can buy high-quality goods with a rather lower price.

C2M model, derived from the concept of industrial 4.0, refers to the automation, intellectualization, networking, customization and energy saving of the modern industry. It aims to connect different production processes through internet and make use of computer systems for immediate data exchange. Hence the production order will be placed in accordance with customer's requirements, and the product is customized duly. C2M is thus also called the fourth technology revolution after the steam engine, electrification, and automation.

C2M achieves a seamless connection of customer and manufacturer, and removes most of the costly intermediate processes. As a result, C2M allows the manufacturers to produce personalized products with a reasonable price. The C2M model also subverts the traditional retail thinking that manufacturing is driven by customer demands through the e-commerce platform. This on-demand production successfully eliminates factory inventory costs, thus further decreasing the customer purchasing price.

C2M Smart Factory Experience Zone

The C2M model is becoming a strong trend. Manufactures require a change from the traditional business model to meet customer requirements and will need to improve their production process to be well-prepared for the Industry 4.0 revolution.

Composed by a range of selected leading companies, the C2M Smart Factory Experience Zone at ShanghaiTex 2017 will showcase various advanced production technology. The Zone will gather the world's latest 3D body scanning and virtual fitting technology, ERP/MES system, as well as e-commerce platform to simulate the operation of a smart factory. Visitors will definitely get inspired through hands-on experience of the equipment and technology involved under C2M.

In recent years, 3D printing has been gradually applied to the garment field. Brands like NIKE and New Balance have already made use of 3D printing technology to customize sport shoes for athletes. This year, ShanghaiTex will introduce the popular 3D printing technology. Visitors will be able to experience how 3D printing has eliminated the need for tailoring and sewing processes, and how it can accurately complete complex and multi-material designs.

ShanghaiTex is sponsored by Shangtex Holding Co Ltd, China Council for the Promotion of International Trade - Shanghai Sub-council and China Chamber of International Commerce - Shanghai Chamber of Commerce. It is organized by Adsale Exhibition Services Ltd, Shanghai Textile Technology Service & Exhibition Co Ltd and Shanghai International Exhibition Co Ltd.

For more details, please visit www.ShanghaiTex.cn  

SOURCE Shanghai International Exhibition Co., Ltd.

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