Scion Partners to Launch iPhone App

LOS ANGELES, Jan. 11, 2011 /PRNewswire/ -- Scion Partners, a program by Scion that gives consumers access to exclusive discounts at retailers nationwide, is proud to announce the launch of the free Scion Partners App for the iPhone® and iPod Touch® that is now available on the App Store. The Scion Partners App gives Scion Partners members mobile access to the program, allowing them to view the Partners directory and stay updated on announcements regarding special discounts, events, and news from Scion Partners.

"We created the Scion Partners program to give our consumers exclusive access to deals and discounts from some of the most coveted retailers, art galleries, record stores, and restaurants across the country," says Jeri Yoshizu, Scion's Promotions Manager. "The Scion Partners iPhone® App gives users even more access, allowing members to get the information they want while on the go, while also letting retailers communicate with their customers and raise awareness for their brand."

Scion Partners is an extension of Scion's music, art, and lifestyle programming. It fosters a unique and intimate relationship between consumers and some of today's most innovative brands, venues, and eateries. Since the inception of the Scion Partners in the Summer 2010, the program has brought in Partners including retailers Bodega (Boston), Giant Robot (Los Angeles and San Francisco), and Wish (Atlanta), along with restaurants like Longman & Eagle (Chicago) and AsiaDog (New York).

To get discounts from Scion Partners, users can register for free through the Scion A/V website or download the new iPhone® App. Once registered, members receive a physical Scion Partners card in the mail to be used online or in person at participating Partners locations.

The Scion Partners App is currently available for free download at the App Store for members to enjoy the program anywhere.

For more information please visit: scionav.com/partners

Follow Scion Partners at: facebook.com/scionpartners and twitter.com/scionpartners

About Scion:

Scion, from Toyota Motor Sales (TMS), U.S.A., Inc., was developed with a new generation of youthful buyers in mind. Scion's mission is to provide distinctive products, the opportunity to personalize, and an innovative, consumer-driven process at the retail level. The brand features three ground-breaking models with a wide array of standard features: the xD urban subcompact five-door, the iconic xB urban utility vehicle and the tC sports coupe.  Scion launches the all-new, premium micro-subcompact iQ in 2011.  The Scion brand often applies new practices in all aspects of its business and pushes the creativity envelope with non-traditional advertising and marketing to engage young consumers. Scion also supports originality through its programs in the artistic community. For more information, visit www.scion.com.

SOURCE Scion

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