Scion A/V Releases Informative Video Series: the Scion A/V Music(Less) Music Conference

TORRANCE, Calif., Feb. 7, 2011 /PRNewswire/ -- Not content with merely funding, producing, and distributing some of the most compelling musical and artistic content of recent note, Scion A/V has extended its participation in the tumultuous recording industry by producing a series of videos entitled the Scion A/V Music(less) Music Conference that lends an insider perspective to the goings-on of the entertainment industry.

(Photo: http://photos.prnewswire.com/prnh/20110207/LA43054)

Over the course of the videos, viewers are exposed to the many creative and business-oriented aspects of the industry with notable artists such as Chromeo's P-Thugg, Detroit techno legend Juan Atkins, and hip-hop veterans Prince Paul and the RZA discussing the advantages and pitfalls of the music industry. Label heads such as A-Trak and Suroosh Alvi provide counterpoints and strategies for navigating the wild west of artistic promotion, while masters of the sonic arts such as Drop The Lime, Mark Reveley, and Colin Marston give viewers an up close and personal look at their creative spaces. All in all, the segments provide a broad cross-section of the business and portray the digital music industry an optimistic light.

MORE ABOUT THE SCION A/V MUSIC(LESS) MUSIC CONFERENCE: http://www.scionav.com/mmc
TO WATCH ALL OF THE VIDEO SEGMENTS, GO HERE: http://www.vimeo.com/groups/scionmmc/videos

INDIVIDUAL PANEL SEGMENTS

ABOUT SCION

Scion, from Toyota Motor Sales (TMS), U.S.A., Inc., was developed with a new generation of youthful buyers in mind. Scion's mission is to provide distinctive products, the opportunity to personalize, and an innovative, consumer-driven process at the retail level. The brand features three ground-breaking models with a wide array of standard features: the xD urban subcompact five-door, the iconic xB urban utility vehicle and the tC sports coupe.  Scion launches the all-new, premium micro-subcompact iQ in early 2011.  The Scion brand often applies new practices in all aspects of its business and pushes the creativity envelope with non-traditional advertising and marketing to engage young consumers. Scion also supports originality through its programs in the artistic community. For more information, visit http://www.scion.com

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SOURCE Scion

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