Save Every Time You Fill Up At Shell With The Fuel Rewards Network™ Program In Denver

DENVER, Sept. 19, 2013 /PRNewswire/ -- Now paying less for fuel is more than just a dream, it is a reality for Fuel Rewards Network™ (FRN) Members. Since the Fuel Rewards Network™ program launch in June 2012, drivers across the country have saved more than $100 million on high quality fuel at Shell[1]. And, now for a limited time, Shell, the No. 1 selling gasoline brand in the U.S., and the Fuel Rewards Network program will give FRN™ Members across the country and in Denver instant savings at the pump by taking a minimum of 3 cents off per gallon instantly on every fill-up at participating Shell-branded stations.

While the 3 cents per gallon savings is an exciting new offer, the Fuel Rewards Network program offers a variety of ways to earn rewards to save even more at the pump.  FRN Members in Denver can take as much as one, two, three dollars or more off per gallon on their fuel purchases just by using the FRN program, with FRN Members saving on average 28¢ per gallon on their purchases of all grades of Shell Nitrogen Enriched Gasolines.  And some really savvy FRN Members have paid as little as $0.01 per gallon[2].

"FRN Members are experiencing the ease of earning rewards on items they are already buying, then combining those rewards for tangible fuel savings," says Jim Perkins, North American Marketing Alliance Manager. "More than 44 percent of FRN Members are new Shell customers who can now see their money-saving goals become a reality by paying less for fuel at Shell. In April, we announced the program's national availability in nearly 200 cities coast-to-coast;  and we are pleased to report that the FRN program is available at 206 participating Shell stations in Denver where FRN Members can take advantage of the program."

The FRN program goes beyond traditional loyalty programs by providing consumers with multiple opportunities to earn Fuel Rewards^® savings. The following ways to save are available to Denver consumers:

• Shop Online: Access nearly 700 brand name online merchants offering at least 5 cents per gallon for every $50 you spend. Some may offer 2x, 5x, 10x rewards or more to multiply savings!
• Dine Out:  Link a payment card to the Dining program and earn 10 cents per gallon for every $50 you spend at participating restaurants in the Denver area, including Fogo de Chao, Il Vicino Wood Oven Pizza, Sam's # 3 on Curtis and more.
• Shop at Shell: Purchase specially marked products inside the convenience store as well as car washes or auto services at participating Shell stations in the Denver area to earn Fuel Rewards savings through the Shell^® Fuel Rewards^® program.

"We recognize that consumers are looking for ways to save and we are proud to continue to evolve the FRN program to not just meet this need but help consumers see a real difference when they fill up," said Dickson Perry, Founder, Chairman and CEO of Excentus, provider of the Fuel Rewards Network program. "We look forward to expanding earning opportunities to bring increased savings to our members and making the FRN program the place people turn to save on fuel."

Consumers can join the FRN program and get their FREE FRN Card by following these easy steps:

• Visit fuelrewards.com and click "Sign Up."
• Enter your information.
• Select "I have a card" and then "FRN Card" if you already picked up an FRN Card at a participating Shell station, or select "I need a card" to request one to be mailed to you.
• Enter your card number and card PIN (if you already have a card). Follow the steps to complete online enrollment.
• You can also sign up for the FRN program and request or activate your FRN Card by downloading the FRN Mobile App for iPhone or Android.

Once enrolled, FRN Members can start earning rewards by making the purchases they already make every day through the wide variety of FRN program channels and redeeming those rewards for fuel savings at Shell.

Denver consumers can sign up now and watch their Fuel Rewards savings accumulate from their purchases. They can learn more about the FRN program by visiting fuelrewards.com or by downloading the FRN Mobile App for iPhone or Android. Additional information is also available on the Shell 'On the Road' tab on Facebook at http://www.facebook.com/shell and the Fuel Rewards Network program page at http://www.facebook.com/fuelrewards.

About Shell
Shell Oil Products US, a subsidiary of Shell Oil Company, is a leader in the refining, transportation and marketing of fuels, with a network of approximately 6,000 Shell-branded gasoline stations in the western United States. Another 8,300 Shell-branded stations in the eastern and southern regions are managed by Motiva Enterprises LLC, a 50/50 joint venture between Shell Oil Company and Saudi Refining, Inc.

Shell Oil Company is an affiliate of the Royal Dutch Shell plc, a global group of energy and petrochemical companies with 93,000 employees in more than 90 countries. [(NYSE:RDS.A) and (NYSE:RDS.B)]

About Excentus and the Fuel Rewards Network™ Program
The Fuel Rewards Network™ program is owned and operated by Excentus Corporation. Excentus is the creator of and patent-holder for marketing programs and services that utilize price roll down discounts at the pump as the ultimate consumer reward. Excentus has spent more than fifteen years developing and perfecting the Fuel Rewards Network™ program's technology and program features to make it easy for consumers to save money on fuel and convenient for businesses to build loyalty and create value for customers. The growing Fuel Rewards Network™ program provides members with the opportunity to earn free fuel simply by purchasing the things they normally would from more than 1,400 retail locations, nearly 700 online merchants, and 10,000+ restaurants, and redeeming their rewards at participating fuel stations across the country. To date, Excentus has helped more than 10 million consumers save hundreds of millions of dollars on fuel. Excentus currently holds nine patents on the technology behind the cents per gallon model and licenses various uses of its patent portfolio to provide private-label fuel discount programs through its business unit, Centego II, LLC. Headquartered in Dallas, Texas, Excentus was founded in 1996 and is a privately held company with more than 200 employees. For more information please visit www.excentus.com

Cautionary Note
The companies in which Royal Dutch Shell plc directly and indirectly owns investments are separate entities. In this press release "Shell", "Shell group" and "Royal Dutch Shell" are sometimes used for convenience where references are made to Royal Dutch Shell plc and its subsidiaries in general. Likewise, the words "we", "us" and "our" are also used to refer to subsidiaries in general or to those who work for them. These expressions are also used where no useful purpose is served by identifying the particular company or companies. ''Subsidiaries'', "Shell subsidiaries" and "Shell companies" as used in this press release refer to companies over which Royal Dutch Shell plc  either directly or indirectly has control. Companies over which Shell has joint control are generally referred to "joint ventures" and companies over which Shell has significant influence but neither control nor joint control are referred to as "associates". In this press release, joint ventures and associates may also be referred to as "equity-accounted investments". The term "Shell interest" is used for convenience to indicate the direct and/or indirect (for example, through our 23% shareholding in Woodside Petroleum Ltd.) ownership interest held by Shell in a venture, partnership or company, after exclusion of all third-party interest.

This press release contains forward-looking statements concerning the financial condition, results of operations and businesses of Royal Dutch Shell. All statements other than statements of historical fact are, or may be deemed to be, forward-looking statements. Forward-looking statements are statements of future expectations that are based on management's current expectations and assumptions and involve known and unknown risks and uncertainties that could cause actual results, performance or events to differ materially from those expressed or implied in these statements. Forward-looking statements include, among other things, statements concerning the potential exposure of Royal Dutch Shell to market risks and statements expressing management's expectations, beliefs, estimates, forecasts, projections and assumptions. These forward-looking statements are identified by their use of terms and phrases such as ''anticipate'', ''believe'', ''could'', ''estimate'', ''expect'', ''goals'', ''intend'', ''may'', ''objectives'', ''outlook'', ''plan'', ''probably'', ''project'', ''risks'', "schedule", ''seek'', ''should'', ''target'', ''will'' and similar terms and phrases. There are a number of factors that could affect the future operations of Royal Dutch Shell and could cause those results to differ materially from those expressed in the forward-looking statements included in this press release, including (without limitation): (a) price fluctuations in crude oil and natural gas; (b) changes in demand for Shell's products; (c) currency fluctuations; (d) drilling and production results; (e) reserves estimates; (f) loss of market share and industry competition; (g) environmental and physical risks; (h) risks associated with the identification of suitable potential acquisition properties and targets, and successful negotiation and completion of such transactions; (i) the risk of doing business in developing countries and countries subject to international sanctions; (j) legislative, fiscal and regulatory developments including regulatory measures addressing climate change; (k) economic and financial market conditions in various countries and regions; (l) political risks, including the risks of expropriation and renegotiation of the terms of contracts with governmental entities, delays or advancements in the approval of projects and delays in the reimbursement for shared costs; and (m) changes in trading conditions. All forward-looking statements contained in this press release are expressly qualified in their entirety by the cautionary statements contained or referred to in this section. Readers should not place undue reliance on forward-looking statements. Additional risk factors that may affect future results are contained in Royal Dutch Shell's 20-F for the year ended December 31, 2012 (available at www.shell.com/investor and www.sec.gov ). These risk factors also expressly qualify all forward looking statements contained in this press release and should be considered by the reader.  Each forward-looking statement speaks only as of the date of this press release, September, 19, 2013. Neither Royal Dutch Shell plc nor any of its subsidiaries undertake any obligation to publicly update or revise any forward-looking statement as a result of new information, future events or other information. In light of these risks, results could differ materially from those stated, implied or inferred from the forward-looking statements contained in this press release.

We may have used certain terms, such as resources, in this press release that United States Securities and Exchange Commission (SEC) strictly prohibits us from including in our filings with the SEC.  U.S. Investors are urged to consider closely the disclosure in our Form 20-F, File No 1-32575, available on the SEC website www.sec.gov. You can also obtain these forms from the SEC by calling 1-800-SEC-0330.

[1] Shell Oil Co. Proprietary Data
[2] "Leaderboard of Savings" at fuelrewards.com 9/17/13

SOURCE Shell Oil Company

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