SAP Brings Massive Scale to SAP HANA® Platform

LAS VEGAS, Oct. 16, 2012 /PRNewswire/ -- SAP AG (NYSE: SAP) today unveiled innovations on the SAP HANA® platform, including the introduction of the SAP HANA® One platform, a deployment of SAP HANA certified for production use on the Amazon Web Services (AWS) Cloud and immediately available on AWS Marketplace. SAP also announced one of the world's largest in-memory database systems with the ability to process 1 petabyte of raw uncompressed data. Additionally, the company has embedded application server capabilities in SAP HANA for developers and launched the "SAP HANA Academy" to enable self-learning at scale. These updates mark a major step for SAP to enable real-time business operations and attract more businesses, independent software vendors (ISVs) and startups to build solutions on SAP HANA. The announcement was made at SAP® TechEd 2012, being held October 16-19 in Las Vegas.

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SAP HANA One: Instant Provisioning of SAP HANA Platform on AWS
SAP is introducing SAP HANA One, a deployment option for the SAP HANA platform available for use in production on the elastic AWS Cloud. SAP HANA One is provisioned by AWS on advanced hardware with memory capacity up to 60 GB of RAM per instance. This enables companies of any size to deploy business-critical or consumer-facing applications based on SAP HANA to take advantage of the power of in-memory transactional and analytical data processing supported by SAP HANA. With this update, the company further reaffirms its commitment to supporting enterprise businesses, start-up companies and ISVs. SAP is enabling them to quickly and cost-effectively deliver a wide range of innovative applications based on SAP HANA One on AWS. Developers can go directly to the online store AWS Marketplace to find, buy and immediately begin using software that runs on the AWS Cloud, in order to provision and instantly access SAP HANA. SAP HANA One on AWS pricing is US$0.99 per hour for the SAP software.

The first SAP offering available via the AWS Marketplace is the SAP® Enterprise Performance Management OnDemand solution for expense insight. The solution option provides department managers real-time insight into their daily, weekly, monthly or yearly expenses in a software-as-a-service (SaaS) model starting at US$0.49 per hour for the SAP software. SAP plans to offer additional applications that would be available at AWS Marketplace.

"SAP has been an important AWS partner as we continue to enable enterprises to run their SAP software on AWS," said Andy Jassy, Senior Vice President, Amazon Web Services. "Today we're extending the relationship to provide customers quick access to powerful software for their real-time business needs. For the first time, customers of any size can deploy SAP HANA One on the cloud in minutes and pay just $0.99 per hour for the software. There are so many great ideas that have been stranded on enterprises' white boards because teams cannot get the requisite capital, people resources or services provisioned in a reasonable time frame. The combination of in-memory transactional and analytical data processing of SAP HANA One with AWS's immediately accessible, no capital expenditure, pay-as-you-go, reliable infrastructure changes the possibilities for so many companies."

Start-up software company Taulia will take advantage of SAP HANA One on AWS to enhance its dynamic discounting capabilities and to streamline its software deployment and operation efforts.

"The transformative capabilities of SAP HANA are enabling Taulia to revolutionize supply chain financing and dynamic discounting processes," said Bertram Meyer, CEO, Taulia. "Now, making SAP HANA One available for production use on AWS will enable us to deliver our solutions at scale to our customers and significantly ease our go-to-market ability."

Announcing One of the World's Largest In-Memory Clusters: SAP HANA Proves Scalability and Speed, Processing 1 Petabyte of Raw Data in Real Time
SAP HANA has shown extreme scalability with one of the world's largest in-memory clusters, capable of handling large data sets with fast real-time responses. It is a 100 node, 100 TB in-memory system that can hold 1 petabyte of raw uncompressed data representing 1.2 trillion records. This size represents approximately 10 years of transactions for a large company with an average of 328 million transactions per day. Performance tests on this "big data" shows a fast response time of 0.43 to 0.50 seconds for ad-hoc sales and distribution queries and 1.2 to 3.1 seconds for more complex year-over-year trending data over different time periods.¹

Introducing New Extended Application Services in SAP HANA and SAP HANA® Studio Enhancements
New extended application services in SAP HANA are planned to deliver application server capabilities as services and to be embedded in SAP HANA to streamline application and data processing in one in-memory platform supporting HTML5 and JavaScript. The extended application services in SAP HANA aim to further reduce the application layers by selectively consolidating application server and real-time data server technologies together to streamline data processing and application development efforts to enable real-time applications.

New enhancements to SAP HANA® studio are intended to enable developers to build from an integrated development environment application by using SQLScript for data processing, JavaScript for logic control and HTML5 for the user interface (UI) representation in the same tooling. The additions to SAP HANA studio are planned to include an improved modeling and debugging experience and collaborative support with a new team development environment. Planned additions also include a repository browser, project explorer capabilities and source code repository natively within SAP HANA.

The extended application services in SAP HANA developments are intended to be exposed as services via newly enabled data access services, such as ODATA, ATOM, JSON, XML or XMLA. These exposed services could subsequently be consumed by any business-critical or consumer-facing applications.

Free Sharing of In-Memory Expertise With SAP HANA Academy
SAP HANA Academy is a free online resource of high-quality technical instruction to empower anyone to learn how to operate the SAP HANA platform. It provides online instructional videos and live and recorded webinars, as well as virtual access to on-site training sessions as outreach channels. Technical content is contributed by SAP and the ecosystem community. Videos are divided into two sections, "Projects" and "How-To's" — projects are designed to help users learn SAP HANA by performing a task, while how-to videos teach a particular function or feature.

"SAP HANA, the industry-leading platform for real-time analytics and applications, is now available in 'real-time' on AWS," said Dr. Vishal Sikka, member of the SAP Executive Board, Technology & Innovation. "With the introduction of SAP HANA One on AWS, the application and database services in SAP HANA and SAP HANA Academy for knowledge sharing, we have dramatically simplified the application development experience by collapsing the artificial layers between transactions, analytics and application servers."

For more information about SAP HANA One, visit http://cloud.saphana.com. For announcements, blog posts, videos and other coverage during SAP TechEd, visit the Events Newsroom.

¹This test was done in Santa Clara on 100 nodes of IBM x5 servers, each with 1 TB DRAM, 40 cores. In a petascale performance test of SAP HANA in-memory cluster 1 PB of raw data was loaded onto 95 active nodes, 5 were used as standby nodes for failover.

SAP® TechEd 2012 in Las Vegas, Madrid, Bangalore, and Shanghai
SAP customers, partners, and technical experts are expected to convene at SAP® TechEd 2012, the company's premier technical conference. Hands-on workshops, demo-driven lectures, and Q&A sessions on the latest developments in analytics, mobile, cloud, database, and in-memory computing enable SAP TechEd attendees to enhance their skills while making valuable connections with peers and IT experts from the SAP community. SAP TechEd is being held in Las Vegas, Nevada, from October 15-19, and will be held in Madrid, Spain, from November 13-16; Bangalore, India, from November 28-30; and Shanghai, China, from December 4-5. Follow SAP TechEd on Twitter at @SAPTechEd and join the conversation at #SAPTechEd.

About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 195,000 customers (includes customers from the acquisition of SuccessFactors) to operate profitably, adapt continuously, and grow sustainably. For more information, visit www.sap.com.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "believe," "estimate," "expect," "forecast," "intend," "may," "plan," "project," "predict," "should" and "will" and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

© 2012 by SAP AG. All rights reserved.
SAP and the SAP logo are registered trademarks of SAP AG in Germany and other countries. Business Objects and the Business Objects logo are trademarks or registered trademarks of Business Objects Software Ltd. Business Objects is an SAP company. Sybase and the Sybase logo are registered trademarks of Sybase Inc. Sybase is an SAP company. Crossgate is a registered trademark of SAP in Germany and other countries.

Amazon Forward-Looking Statements
This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.

For customers interested in learning more about SAP products:
Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1SAP (1-800-872-1727)

For more information, press only:
Samantha Finnegan, +1 (650) 276-9350, [email protected], PDT
Cathrin von Osten, +49 6227 7 63908, [email protected], CET
SAP Press Office, +49 (6227) 7-46315, CET; +1 (610) 661-3200, EDT; [email protected]

SOURCE SAP AG

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