Sanuk Launches The Craft Beer Cozy Sandal Collection

Spirited footwear brand collaborates with Stone Brewing for one-of-a-kind collection

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Mar 01, 2016, 11:00 ET

The Sanuk Craft Beer Cozy Sandal Collection Produced in Collaboration with Stone Brewing

Sanuk Logo

IRVINE, Calif., March 1, 2016 /PRNewswire/ -- Sanuk®, a division of Deckers Brands (NYSE: DECK), has launched their collaboration with the craft beer pioneers at Stone Brewing – introducing the Craft Beer Cozy Sandal Collection. This collaboration celebrates Sanuk's elevated appreciation for extraordinary good taste and unparalleled comfort, designed to take you to your hoppy place.

The collection will consist of three signature Sanuk styles including the Beer Cozy Hop Top Slide, Beer Cozy Hop Top and Beer Cozy 2. Each piece of the collection bears Stone's signature gargoyle logo coupled with subtle touches of Sanuk's iconic green. The limited-edition sandals are made in small quantities and only available at select retailers and Sanuk.com. This is the first product collaboration Sanuk has released into the marketplace.

"We are thrilled to partner with Stone Brewing – this will be the first time they've collaborated with a shoe brand, and this will also mark a new, exciting chapter for Sanuk in collaborations," said VP of Marketing, Ethan Anderson. "Sanuk's Beer Cozy Collection is a classic sandal franchise and collaborating with Stone truly elevates and brings authenticity to this celebrated line."

"We were excited to be a part of this unique collaboration with Sanuk," explains Stone Director of Merchandise Chris Carroll. "It's a perfect fit since each company has remained true to its Southern California roots. Later this month, Stone fans will have an opportunity to find limited amounts of the Craft Beer Cozy Sandal Collection at select Stone Company Store locations."

The Beer Cozy 2 will retail for $40.00, while the Beer Cozy Hop Top will sell for $41.00 and the Beer Cozy Hop Top Slide will sell for $45.00.

For more information and updates on release dates, follow Sanuk on Twitter and Instagram @sanukfootwear.

About the Sanuk®

From its early roots in Southern California surf culture to the global lifestyle brand it is today; Sanuk continues to deliver lo-fi innovation and comfort through its full range of footwear for men, women and kids. Founded in 1997, the brand takes its name from the Thai word for "fun" and continues to stay true to its "Never Uncomfortable" attitude. Taking cues from its iconic Sidewalk Surfer®, the first-ever shoe/sandal hybrid, the brand has expanded into vulcanized footwear and street-style inspired casual canvas. As part of Deckers Brands, Sanuk currently owns and operates numerous freestanding stores and is sold in over 40 countries worldwide. For more information please visit www.sanuk.com or follow @sanukfootwear #NeverUncomfortable

About Deckers Brands

Deckers Brands is a global leader in designing, marketing and distributing innovative footwear, apparel and accessories developed for both everyday casual lifestyle use and high performance activities. The Company's portfolio of brands includes UGG®, Teva®, Sanuk®, Ahnu®, and HOKA ONE ONE®. Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, 138 Company-owned and operated retail stores, and select online stores, including Company-owned websites. Deckers Brands has a 40-year history of building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally. For more information, please visit www.deckers.com.

About Stone Brewing

Founded by Greg Koch and Steve Wagner in 1996, San Diego-based Stone Brewing is the 9^th largest craft brewer in the United States. Stone has been listed on the Inc. 500 | 5000 Fastest Growing Private Companies list 11 times, and has been called the "All-time Top Brewery on Planet Earth" by BeerAdvocate magazine twice. The multifaceted company will be the first American craft brewer to independently build, own and operate a brewery in Europe, and is also building a production brewery and destination restaurant in Richmond, Virginia. Brewing at both locations is anticipated to begin in spring 2016. Known for its bold, flavorful and largely hop-centric beers, Stone has earned a reputation for brewing outstanding, unique beers while maintaining an unwavering commitment to sustainability, business ethics, philanthropy and the art of brewing. For more information on Stone Brewing, please visit stonebrewing.com or the company's social media sites: Facebook, Google+, Instagram, Pinterest, Twitter and The Stone Blog.