Salesforce.com Kicks Off World's Largest Cloud Computing Event Ever, Dreamforce 8: Collabor8

SAN FRANCISCO, Dec. 7, 2010 /PRNewswire/ -- Dreamforce 2010 -- Building on 11 years of innovation, salesforce.com (NYSE: CRM), the enterprise cloud computing company, today welcomes a record turnout to Dreamforce 8: Collabor8, the company's eighth annual user and developer conference. In today's keynote, salesforce.com will unveil its vision for Cloud 2 across all six clouds – Sales Cloud, Service Cloud, Salesforce Chatter Collaboration Cloud, Jigsaw Data Cloud, the Force.com Platform Cloud and the new Database.com, the world's first enterprise cloud database. Dreamforce is being held at Moscone Center in San Francisco from December 6-9, 2010, and live webcasts of the keynotes are available at www.salesforce.com/live.

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"Dreamforce is cloud computing's premier conference," said Marc Benioff, chairman and CEO, salesforce.com. "Today we will redefine salesforce.com again as the world's largest and most important enterprise cloud computing company---for applications and platforms."

The Future of the Database: Database.com

Database.com is the world's first enterprise database built for the cloud. Database.com is built from the ground up to power a new generation of enterprise applications that are cloud, mobile and social. Database.com is open, for use with any language, platform and device. Database.com enables developers to focus on building great applications, instead of tuning, maintaining, and scaling databases. Database.com leverages the proven infrastructure and technology trusted by more than 87,000 salesforce.com customers over 11 years – now designed and made available as a standalone cloud database.

The Future of Enterprise-Wide Collaboration: Salesforce Chatter

Chatter Free is a new edition of Salesforce Chatter that is completely free and allows enterprises to extend social collaboration technology to every employee in the organization. Chatter Free will accelerate the adoption of social collaboration throughout the enterprise. Using the social invitation model popularized by Facebook, now any Salesforce user can invite colleagues to collaborate with Salesforce Chatter. The result is a new level of productivity that crosses departments and organizational barriers.

Video Streaming Information

Keynotes will be video streamed on Salesforce Live, including:

• Morning keynote with Mr. Benioff and special guests - Tuesday, December 7, 2010 at 9:00 am PST;
• Day two morning keynote with Mr. Benioff and special guests – Wednesday, December 8, 2010 at 9:00 am PST;

Live video streams of Mr. Benioff's presentations will be available on Salesforce Live at www.salesforce.com/live. At Salesforce Live, you can also participate in the social stream and join the online conversation about the keynote in real-time via Twitter using the #df10 hashtag.

Audiocasting Information

Sessions that will be audiocast include:

• Both the December 7 & 8 morning keynotes listed above
• Afternoon Q&A with Mr. Benioff and special guests – Tuesday, December 7, 2010 at approximately 12:00 pm PST;
• Customer Q&A with Marc Benioff and Parker Harris – Thursday, December 9, 2010 at 9:45 am PST

Audiocasts of the keynotes and sessions above will be available on salesforce.com's website at www.salesforce.com/investor.

About salesforce.com

Salesforce.com is the trusted enterprise cloud computing company. Based on salesforce.com's real-time, multitenant architecture, the company's Force.com platform and apps (http://www.salesforce.com/crm) have revolutionized the way companies collaborate and communicate. Salesforce.com's cloud offerings include:

• The Sales Cloud, for sales force automation and contact management
• The Service Cloud, for customer service and support
• The Jigsaw Data Cloud, for ensuring data integrity and quality
• Salesforce Chatter, for social collaboration
• The Force.com platform, for custom application development
• Database.com, the world’s first enterprise cloud database
• The AppExchange, the world’s leading marketplace for enterprise cloud computing apps

Salesforce.com offers the fastest path to customer success with cloud computing. As of October 31, 2010, salesforce.com manages customer information for approximately 87,200 customers including Allianz Commercial, Dell, Japan Post, Kaiser Permanente, KONE, and SunTrust Banks.

Any unreleased services or features referenced in this or other press releases or public statements may not be currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM." For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE.

Copyright (c) 2010 salesforce.com, inc. All rights reserved. Salesforce and the "no software" logo are registered trademarks of salesforce.com, inc., and salesforce.com owns other registered and unregistered trademarks. Other names used herein may be trademarks of their respective owners.

SOURCE salesforce.com