Salesforce Delivers Customer Success Platform for the Fourth Industrial Revolution

SAN FRANCISCO, Nov. 6, 2017 /PRNewswire/ -- DREAMFORCE 2017—Salesforce (NYSE: CRM), the global leader in CRM, today introduced new platform services to harness the power of the Fourth Industrial Revolution at Dreamforce, the world's largest software conference. Now every Trailblazer—the hundreds of millions of individuals and their organizations using Salesforce to drive innovation, grow their careers and transform their businesses—will be able to deliver smarter, more personalized digital experiences that place the customer at the center of their business.

"The Fourth Industrial Revolution is reshaping every business, industry and economy, and the customer is at the center of it all," said Marc Benioff, Chairman and CEO, Salesforce. "Salesforce is delivering breakthrough technologies like artificial intelligence to empower Trailblazers to deliver customer success, develop their careers and contribute to society in meaningful ways."

Introducing a Smarter, More Personalized Customer Success Platform
Today, Salesforce is introducing new services for the Customer Success Platform—with declarative point-and-click, drag-and-drop tools—that will enable even more Trailblazers to re-orient their entire business around a smarter, always-on and more connected customer. Now, Trailblazers can easily unlock the latest advancements in personalization, online learning, artificial intelligence, productivity, mobile and IoT to deliver smarter, more personalized customer experiences:

• myTrailhead: With the launch of myTrailhead, the new modern continuous learning platform, Salesforce is extending its gamified online learning platform to enable every company to customize the learning environment with their own content, branding, look and feel—all with a simple, drag-and-drop user interface. myTrailhead reinvents corporate learning and enablement at every step of an employee's career journey—from custom onboarding trails to company-specific enablement skills. Learn more about myTrailhead
• myEinstein: Now admins and developers of all skill levels will be able to build custom AI apps across Salesforce, with clicks, not code with two new powerful machine learning platform services: Einstein Prediction Builder, which allows customers to automatically create custom AI models that can predict outcomes for any field or object in Salesforce; and Einstein Bots, which can be trained with historical service and CRM data to quickly and accurately respond to common customer inquiries, resolve routine issues, and seamlessly handoff to customer service agents, if required. Learn more about myEinstein
• myLightning: With just a few clicks, Trailblazers can declaratively build customized apps, themes, flows and components, enabling the next level of productivity in their Salesforce user experience. The entire Lightning framework makes it easy to build deeply customized CRM experiences. With myLightning, admins can specify brand images, colors, page background images and more to align with their brand. Learn more about myLightning
• mySalesforce: Now any Trailblazer—from admins to business users—will be able to build and deploy powerful, modern, highly-customized mobile apps with point-and-click tools. mySalesforce will also publish any company's customized mobile app to the App Store and Google Play, including testing and configuring the app before submitting it for approval. Learn more about mySalesforce
• myIoT: Featuring an easy-to-use declarative interface, any Trailblazer—ranging from developers and admins to business users—can leverage IoT data to create rules-based automation for any business process, natively within the Salesforce Platform. Now anybody can combine connected device, sensor and application data with customer context from Salesforce to create proactive sales, service and marketing experiences. Learn more about myIoT

Salesforce also announced the Quip Collaboration Platform, enabling teams to collaborate faster and more interactively in one live document. The Quip Collaboration Platform features Live Apps—applications that can be embedded into Quip that contain real-time data. Now teams can pull together all relevant information they need—docs, spreadsheets, team communications, and live real-time application information—onto one centralized canvas, all in just a matter of clicks. The Quip Collaboration Platform also features out-of-the-box workflow templates to manage team tasks such as developing a product roadmap, preparing for a new product launch and mapping out sales territories. Learn more about the Quip Collaboration Platform

Additional Information

• Product images of all new innovations can be downloaded from the Salesforce Newsroom: https://salesforce.com/news
• Take the Fourth Industrial Revolution Trail to learn more at https://sfdc.co/4ir
• View thousands of hours of Dreamforce content, including keynotes, sessions and interviews online at http://salesforce.com/live

Connect with Salesforce

• Like Salesforce on Facebook at http://facebook.com/salesforce
• Follow @dreamforce, @salesforcenews, #DFTrailblazers and #DF17 on Twitter

About Dreamforce
Dreamforce 2017 is four days of inspiration, growth, innovation, learning, equality and fun for the Salesforce community. More than 170,000 Trailblazers from more than 91 countries are registered to attend, and 10 million viewers will join online for the sold out event. Salesforce will share its vision for customer success, unveil the latest industry innovations and showcase the Trailblazer community that is driving innovation, transforming their companies and advancing their careers. Dreamforce includes more than 2,700 sessions to give Trailblazers the opportunity to get hands-on with the latest product innovations, learn from Salesforce experts and each other and earn Trailhead badges. Dreamforce also brings together global leaders and visionaries to share how they have challenged the status quo in their own unique way. Every day, attendees will have a new opportunity to learn about Salesforce's commitment to equality through sessions and activities focused on workforce development, education, environmental sustainability and philanthropy. Dreamforce provides attendees a number of opportunities to give back, including our Dreamfest, featuring Grammy award winners Alicia Keys and Lenny Kravitz, which is expected to raise $10 million for UCSF Benioff Children's Hospitals.

About Salesforce
Salesforce, the global CRM leader, empowers companies to connect with their customers in a whole new way. Salesforce has been democratizing business technology since 1999 for companies of every size and industry. With industry-leading clouds that span sales, service, marketing, commerce, communities, collaboration and industries, all on a single trusted platform, the Salesforce Customer Success Platform will power more than 1.7 trillion B2B and B2C transactions this year for more than 150,000 customers. In addition, a recent IDC study estimates that Salesforce's ecosystem of customers and partners will drive the creation of 3.3 million new jobs and more than $859 billion in new business revenues worldwide by 2022.[1] For more information about Salesforce (NYSE: CRM), visit: www.salesforce.com.

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase Salesforce applications should make their purchase decisions based upon features that are currently available. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM." For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE.

SOURCE Salesforce

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