Rubenstein Public Relations Announces Altec Lansing As New Client Win
NEW YORK, Nov. 6, 2014 /PRNewswire/ -- Rubenstein Public Relations (RPR) has announced that it has been named the official agency of record for Altec Lansing, a world-renowned innovator of audio products for more than 75 years. RPR will launch a multifaceted media campaign that will highlight Altec Lansing's new vision combining exceptional sound quality with innovative design.
Recently acquired by Infinity Lifestyle Brands, Altec Lansing brings an unrivaled history of audio innovation that has continuously redefined the listening experience. From giving cinema its voice in 1927 to developing the first hi-fidelity audio systems to creating the first computer speakers, Altec Lansing has continued to be at the forefront of the audio industry.
Licensed in 106 countries for 23 product categories, Altec Lansing remains one of the most recognized audio brands in the market. From entry level products to its flagship portfolio, Altec Lansing sets the pace for the audio industry with two fundamental beliefs:
- The audio experience should be amazing; true-to-sound audio, allowing music to be heard the way the musician intended.
- Product design that is intuitive, helping make life simpler.
Altec Lansing's portfolio includes Bluetooth wireless speakers with universal platforms, headphones, computer speakers and monitors, home theater, tablets, smartphones, televisions and audio accessories. In the coming year, Altec Lansing will continue to expand its offerings and enter new segments, including professional audio and car audio.
For more information go to www.alteclansing.com
To purchase go to www.amazon.com
About Rubenstein Public Relations
Rubenstein Public Relations (RPR) is a leading full-service agency based in New York that produces high-profile communications campaigns through branding and messaging, media relations, creative and business development services. Our comprehensive strategy, savvy media expertise and proactive approach shapes and markets a brand's core attributes to generate meaningful results for clients. We represent some of the world's most prominent names in the real estate, business, luxury lifestyle, entertainment, technology, healthcare and non-profit sectors. (www.rubensteinpr.com)
About Infinity Lifestyle Brands
A business turn-around and brand development platform, Infinity Lifestyle brands was founded in 2005 to accelerate growth in the sports, consumer electronics and apparel sectors. Under the dynamic leadership of Ike Franco, Managing Partner, the company has built a diverse and rapidly growing portfolio of businesses, including:
- Brand management of U.S. professional athletic leagues offering full-service global licensing support
- Ownership and development of the Altec Lansing brand
- Management of licensing for Bugle Boy and Delia's
About The Infinity Group
The Infinity Group, founded in 2005 by Ike Franco, is a leading, privately-owned business and investment holding company. Infinity is led by a team of principals who possess unique operating management expertise, capital markets knowledge and deep investment experience. Today, the venture manages an expanding portfolio of operating companies and ownership interests in real estate, consumer products and retail-targeted brands. For more information www.infinity-group.com.
SOURCE Rubenstein Public Relations
Related Links
WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?
Newsrooms &
Influencers
Digital Media
Outlets
Journalists
Opted In
Share this article