CHICAGO, Oct. 1, 2015 /PRNewswire/ -- Rise Interactive, a leading digital marketing and analytics agency, won MediaPost's Online Marketing Media and Advertising (OMMA) Award for Web Site Excellence in the Retail/Food/Restaurants category. The agency was honored for its work on the American Egg Board's (AEB) Incredible Egg website redesign at an award ceremony at New York's Metropolitan Pavilion on Sept. 28.
"At Rise, we're committed to delivering great results for our clients and we are honored to be recognized by MediaPost with an OMMA award," shared Lou Amodeo, associate director of creative at Rise Interactive. "Incredible Egg's new site proves that a well-designed website goes beyond great visuals. It takes design driven by analytics to provide a user-friendly experience that meets a variety of demands."
Since 2004, the OMMA Awards have honored agencies and advertisers that push the potential of digital advertising. The Web Site Excellence Awards recognize web developers whose websites show outstanding content, visual design, and a user interface that creates value for users. Other winners in this category included companies such as IBM, Warner Bros. Pictures, Paramount Pictures, and Spotify.
Rise took a data-driven approach to Incredible Egg's website redesign, marrying its expertise in user experience with search engine optimization best practices. The result is a fully responsive site that provides visitors with the ultimate experience across all platforms.
"Rise served as a true partner throughout the entire development process," said Kevin Burkum, senior vice president at American Egg Board. "We're thrilled with the new site and are confident we're providing a streamlined experience for users, thanks to Rise's data-informed approach to its design."
About Rise
Rise Interactive is a digital marketing agency that specializes in digital media and advanced analytics. The agency is a strategic partner that helps marketing leaders make smarter investment decisions grounded in data insights. A partial list of Rise's clients includes Ulta Beauty, Reynolds Consumer Products, CareerBuilder, Country Financial, and NorthShore University HealthSystem, among others. For more information, visit www.riseinteractive.com or follow the company on Twitter@riseinteractive.
Contact:
Alexandra Taylor
Rise Interactive
(312) 888-2805
[email protected]
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SOURCE Rise Interactive
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http://www.riseinteractive.com
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