Revolutionary Technology Applied to Made-in-China Diaper Draws Attention of Mothers

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The test was conducted by way of an invitational experience, randomly selecting young parents passing by on the street and inviting them to test and experience for themselves the features of the diaper. After feeling the diaper on their skin, dousing it with water, smelling it and then cutting it with scissors, the parents said they felt that the diaper had performed well in terms of safety, softness, water absorption and air permeability. The all-white diaper featured in the video is from China's Baken brand.

Baken employees on site during the filming of the video explained that the all-white diaper is devoid of noxious substances found in other diapers, such as formaldehyde from printing ink used in the dye patterns. Formaldehyde has been proven unsafe for the health of infants and children. Shiloah Baker, a renowned blogger living in Germany with expertise in parenting, spoke highly of the Baken diaper: "Only pure white paper diaper is safest. Chinese Baken paper diaper is amazing. I'll go to SANOPHARM to buy one." "Baken paper diaper is still so comfortable after absorbing much water, Chinese or German friends help buy one for me," said Claire, a famous blogger with expertise in parenting in the UK, when commenting on the video.

On a segment aired last year of Consumer Advocate, a highly watched TV show broadcast nationwide on China's leading television network, CCTV, the Baken diaper excelled in comparison to several of the world's leading diaper brands in a performance test. Now, the diaper with the innovative all-white design is catching the attention of and quickly becoming the choice among German moms, upending the traditional preference across Europe for diapers with patterns and setting what has already become a Chinese practice as a standard among European consumers. The innovative technology that enables the product's excellent water absorption, ability to keep dry and softness challenges traditional diaper technologies.

The Baken diaper now entering the German market and surpassing some European and American brands in performance tests is further proof of the advances in technology taken place at Chinese firms and the rising awareness among them of the importance of innovation. Made-in-China products are moving to the vanguard and can be expected to become the influencers and trendsetters rather than the followers in the years to come. Chinese makers have been rapidly transforming manufacturing across the country as they strive to meet the demands of the "Made in China 2025" initiative, a government program to upgrade Chinese industry and to spur innovation among manufacturers. 

SOURCE Baken