NEW YORK, April 21, 2011 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:
http://www.reportlinker.com/p0138836/Green-Telecom.html
"Green" is no longer just a hypothetical concept. Operators worldwide have made significant efforts to reduce their carbon footprint and lower their overall environmental impact. This report highlights the available options to further their sustainability and concrete measures taken by operators as well as the underlying rationale.
Key questions
• Which are the "green" levers to pull for telcos?
• What is their regulatory environment?
• What are the steps taken by major operators in Europe,
the US and China?
• What are the drivers for telecom operator to go "green"?
Table of Contents
1. Executive Summary. 5
1.1. 'Green' is a major social concern... 5
1.2. 'Green' is on telco agenda for good.............. 6
1.3. Implementing 'green'....... 7
1.4. 'Green telecoms': a win-win situation ........... 8
2. Methodology............ 9
3. Operating in an environmentally- conscious environment .......... 11
3.1. The wide-spanning 'green' debate.............. 11
3.2. Government initiatives and regulation ........ 14
3.2.1. European Union............. 14
3.2.2. National level .. 18
3.3. Collective industry efforts............. 21
4. Green strategies and their implementation...... 25
4.1. Practical approaches in the network........... 25
4.1.1. Recent technologies are said to be greener 25
4.1.2. Innovation in network equipment .. 27
4.1.3. Renewable energies ...... 32
4.1.4. Innovation in data centres............. 34
4.1.5. Innovation in business models...... 35
4.2. Practical approaches in end-user equipment ............ 37
4.2.1. Management of equipment, under and not under control.......... 37
4.2.2. Innovation in handsets... 38
4.2.3. Recycling programmes .. 40
4.3. Practical approaches in procurement ......... 41
4.4. Reduction of overhead environmental footprint......... 42
5. Mapping telco approaches... 43
5.1. AT&T.............. 44
5.2. BT.... 46
5.3. China Mobile .. 48
5.4. Deutsche Telekom........ 51
5.5. France Telecom............ 54
5.6. NTT. 57
5.7. Vodafone........ 60
5.8. Conclusion ..... 62
6. Going green… Is it the economy, stupid?........ 64
6.1. Drivers of green telecoms............ 64
6.2. Conclusion ..... 66
List of Tables
Table 1: Summary of main national policies, regulation and targets for smart grids and meters...... 13
Table 2: Signatories of EU Code of Conduct on Data Centres ............ 16
Table 3: Signatories of EU Code of Conduct on Broadband equipment............. 17
Table 4: Power consumption target ADSL home gateway.... 18
Table 5: Power consumption target DSL broadband network equipment........... 18
Table 6: Achievements with Power Usage Effectiveness ..... 35
Table 7: Rural grid downtimes . 66
List of Figures
Figure 1: A myriad of green solutions......... 7
Figure 2: Telco approaches to green ......... 7
Figure 3: Share of renewable energy sources in gross inland consumption........ 11
Figure 4: EU energy label......... 12
Figure 5: EU WEEE symbol ...... 14
Figure 6: Functioning of the Code of Conduct on Data Centres ........... 17
Figure 7: Energy consumption of the French ICT industry 2005-20 (TWh/yr)...... 19
Figure 8: UK Carbon Reduction Commitment scheme .......... 20
Figure 9: US DoE Save Energy Now Leader logo .. 21
Figure 10: GeSI members .......... 22
Figure 11: Green Touch members ............. 23
Figure 12: ICT4EE Forum members .......... 23
Figure 13 : Excerpt of Carbon Disclosure Project publication ... 24
Figure 14: Comparison of bandwidth and power required ....... 25
Figure 15: Comparison of access technologies eco-efficiency 26
Figure 16: Comparative power consumption of the NEC 3G and LTE base stations ........... 27
Figure 17: The Ericsson approach ............. 27
Figure 18: Modernisation cost savings....... 29
Figure 19: Power consumption reduction through better design............. 30
Figure 20: Cell zooming operation ............. 31
Figure 21: Power consumption distribution in RAN technology for maximal load .. 31
Figure 22: O2 handset labelling criteria ...... 38
Figure 23: Mapping the AT&T approach to 'green' ... 44
Figure 24: Mapping the BT approach to 'green' ........ 46
Figure 25: Mapping the China Mobile approach to 'green'....... 48
Figure 26: Mapping the DT approach to 'green'........ 51
Figure 27: Mapping the FT approach to 'green' ........ 54
Figure 28: Mapping the NTT approach to 'green'...... 57
Figure 29: Mapping the Vodafone approach to 'green' ............ 60
Figure 30: Mapping of telco approaches to 'green': recap ....... 62
Figure 31: Telcos' green priorities (illustrative).......... 63
Figure 32: Drivers for green telcos ............. 64
To order this report:
Check our Company Profile, SWOT and Revenue Analysis!
Nicolas Bombourg
Reportlinker
Email: [email protected]
US: (805)652-2626
Intl: +1 805-652-2626
SOURCE Reportlinker
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