Rentrak to Present at the Broadcasting & Cable TV Everywhere & Anywhere: The Content Connection Conference
-President of Advanced Media and Information to Discuss How TV Everywhere Affects the Bottom Line-
PORTLAND, Ore., Sept. 21 /PRNewswire/ -- Rentrak Corporation (Nasdaq: RENT), the leader in multi-screen media measurement serving the advertising and entertainment industries, today announced Cathy Hetzel, President of the Advanced Media and Information (AMI) division at Rentrak, will serve as a panelist during the TV Everywhere and Anywhere conference. The event is presented by Broadcasting & Cable and Multichannel News as part of their Television Industry Leadership Series and will focus discussion on two key topics: the technology blueprint for multi-screen Nirvana and how TV everywhere affects the bottom line for business.
As an industry authority, Rentrak's Cathy Hetzel was selected to be a featured panelist on the "How TV Everywhere Affects the Bottom Line" panel. Ms. Hetzel will share information on how databases can be used to monetize content beyond the traditional television set.
The TV Everywhere and Anywhere conference takes place on Wednesday, September 22 beginning at 8:00 a.m. at the Leonard H. Goldenson Theatre, Academy of Television Arts & Sciences Plaza located at 5220 Lankershim Boulevard, North Hollywood, California.
Contact for Rentrak Corporation: |
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Sallie Olmsted / Amanda Bialek |
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Office: 310-854-8124 / 310-854-8151 |
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E-mail: [email protected] / [email protected] |
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SOURCE Rentrak Corporation
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