Rentrak Honored at CableFAX's Annual Sales Executive of the Year Awards
--Steven Walsh Receives a Top Honor in Recognition of His Impressive Contributions to Rentrak--
PORTLAND, Ore., May 12, 2011 /PRNewswire/ -- Rentrak Corporation (NASDAQ: RENT), the leader in multi-screen media measurement serving the advertising, television and entertainment industries, today announced that Steven Walsh, Senior Vice President of Local Television Sales at Rentrak, has been awarded one of only three honors in the "Out of the Box" category during this year's CableFAX Sales Executive of the Year Awards. This annual event salutes those across the industry who work tirelessly behind the scenes to drive revenue and keep the dynamic marketplace growing and business moving forward.
Mr. Walsh's expertise and deep-rooted industry relationships have been instrumental in the growth of the Rentrak's StationView Essentials database currency, which provides the only fully-integrated system of detailed satellite, telco TV and cable viewing information from more than 17 million televisions nationwide.
Mr. Walsh and his team have expanded Rentrak's subscribers to 77 client stations in 43 markets, representing 24 major ownership groups. Mr. Walsh's dedication to improving audience measurement for local broadcasters across the country in markets both large and small resulted in Rentrak securing business partnerships with top groups including Belo, Gannett, Media General, Meredith, Post Newsweek, Raycom, Scripps, Sunflower Broadcasting and Sinclair in just over one year. He also negotiated major deal expansions with industry leader, Starcom Mediavest Group (SMG), growing the relationship from one-to-21 markets in which SMG will be using Rentrak data for planning, buying and posting purposes.
"Through his impressive sales growth and creative approach to deal-making, Steve is helping to raise Rentrak's profile as the database audience measurement currency for television stations. Steve and his team are working hard to deliver to Rentrak's subscribers the service that is essential to better understand the behaviors of their viewers from both a viewing and product purchase perspective. We congratulate Steve on this well-deserved recognition of his tremendous efforts on behalf of Rentrak," said Cathy Hetzel, Corporate President of Rentrak.
Steven Walsh will receive his award during the CableFAX Sales Executive of the Year Award breakfast, held today, Thursday, May 12 from 8:30 a.m. to 10:30 a.m. Eastern Daylight Time at the Grand Hyatt hotel located at 109 East 42nd Street, New York 10017.
About Rentrak Corporation
Rentrak Corporation (Nasdaq: RENT) is a global digital media measurement and research company, serving the most recognizable companies in the entertainment industry. With a reach across numerous platforms including box office, multi-screen television, and home video, Rentrak has developed more efficient metrics to be used as database currencies for the evaluation and selling of media. Rentrak is headquartered in Portland, Oregon, with additional U.S. and international offices. For more information on Rentrak, please visit www.rentrak.com.
RENTM
Contacts for Rentrak Corporation:
Sallie Olmsted / Amanda Bialek
Office: 310-854-8124 / 310-854-8151
E-mail: [email protected] / [email protected]
SOURCE Rentrak Corporation
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