Redpines to Deliver Increased Industry Exposure for TECAT Performance Systems
SAN FRANCISCO, April 25, 2016 /PRNewswire/ -- TECAT Performance Systems, an innovator and manufacturer of the smallest, lightest, most power-efficient wireless torque sensors available, has selected Redpines as its exclusive media relations and content marketing agency. Effective immediately, Redpines will work with the company to raise global awareness of its wireless sensor systems in the automotive, industrial, and energy industries through a combination of content development, media outreach, and marketing automation activities.
Traditionally, engineers have had to rely on large and cumbersome telemetry systems for real-time measurement data. With their small size, high accuracy, and long battery life, TECAT's wireless solutions are truly portable, enabling the measurement of torque, acceleration, and atmospheric data in places never before accessed.
"As we continue to expand into new industries, it's become clear that we require an experienced partner to help drive awareness for our brand," said Don Keating, vice president of business development at TECAT Performance Systems. "Redpines was the obvious choice. We've seen the work the agency has performed for other companies in our industry, and have been impressed with its level of expertise, relationships with the trade press, and ability to create compelling content."
"TECAT represents an exciting addition to our client roster," said Bob Decker, founding partner of Redpines. "In only three years, the company's leading-edge solutions have helped to completely redefine the possibilities in measurement. We look forward to bringing TECAT's story to the world and raising its profile in the transportation, industrial, and energy industries."
TECAT is headquartered in Ann Arbor, Michigan, with production facilities in Madison Heights. More information on the company can be found at www.tecatperformance.com.
About Redpines
Redpines is a business-to-business strategic marketing and content creation agency and consultancy serving clients in electronic components, broadcast and cable equipment, embedded systems, industrial automation, test and measurement, and other technology sectors. The agency's services include website content creation, media outreach, social media engagement, search engine marketing, and email marketing campaigns. Redpines is part of the Dundee Hills Group and was originally founded in 1998 as the microelectronics practice of Wall Street Communications. For more information on Redpines, please visit www.redpinesgroup.com.
SOURCE Redpines
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