Redknee Enables Tier 1 Operator to Launch MVNO Services
EMEA Operator Reinvests in Redknee to Propel MVNO Success
TORONTO, May 11 /PRNewswire-FirstCall/ - Redknee (TSX:RKN), a leading provider of business-critical billing and charging software and solutions for communications service providers, today announced that a leading tier 1 communications provider has increased its investment in Redknee's data monetization solution to launch its mobile virtual network operator (MVNO) business in the competitive EMEA (Europe, Middle East and Africa) mobile communications market. This further demonstrates Redknee's continued ability to enable tier 1 operators to expand their business into the growing MVNO market.
Leveraging Redknee's data monetization platform, NGRC, for the past six years to support its own data services, the service provider has increased its investment in Redknee to offer its MVNO customers the flexibility and agility to launch promotions with the sophistication and speed that was previously only reserved for tier 1 operators and those who managed their own network assets. In addition to the ability to launch innovative promotions to the market faster, the operator's MVNO customers now also benefit from Redknee's real-time rating and charging, subscriber management and promotions capabilities; delivering better insight into their subscriber base and tighter revenue control on their businesses. For the operator, it now has the tools to successfully target new market segments and expand its MVNO business.
"The additional investment in Redknee's platform by this Tier-1 operator proves Redknee's real-time personalization and monetization solutions are driving profitability, growth and market differentiation for our customers," stated Lucas Skoczkowski, Redknee's CEO. "At Redknee, we continue to invest in real-time monetization solutions to support the growth of mobile data and content for wireless subscribers around the world."
Redknee's NGRC is a proven platform for providing next generation data and convergence solutions. The NGRC platform includes Redknee's core usage management capabilities and standards based interfaces along with data mediation, a standards-based policy engine and subscriber profile repository. Based on patented technology, the NGRC platform offers operators the flexibility and scalability to launch new services, while creating new revenue streams based on diverse pricing options for both prepaid, postpaid and hybrid-plan subscribers. Operators can choose to expand the NGRC platform through a variety of available modules such as Rating and Charging, Subscriber Usage Manager and the Promotions Manager. The solution suite enables operators to monetize subscriber usage, better manage their network assets, and drive ARPU growth, while leveraging existing billing systems and network investments.
For more information about Redknee and their solutions, please go to www.redknee.com.
About Redknee:
Redknee is a leading global provider of innovative communication software products, solutions and services. Redknee's award-winning solutions enable operators to monetize the value of each subscriber transaction while personalizing the subscriber experience to meet mainstream, niche and individual market segment requirements. Redknee's revenue generating solutions provide advanced converged billing, rating, charging and policy for voice, messaging and new generation data services to over 70 network operators in over 50 countries. Established in 1999, Redknee Solutions Inc. (TSX: RKN) is the parent of the wholly-owned operating subsidiary Redknee Inc. and its various subsidiaries. References to Redknee refer to the combined operations of those entities. For more information, visit www.redknee.com.
SOURCE Redknee Solutions Inc.
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