Redesigned Website Goal: Increase Donations to Preserve Lincoln Legacy

SPRINGFIELD, Ill., Dec. 3, 2013 /PRNewswire/ -- LRS^® Web Solutions recently redesigned the website of the Abraham Lincoln Presidential Library Foundation (ALPLF). The redesign makes it easier to make donations or become a member of the nonprofit organization, which serves to preserve and advance Abraham Lincoln's legacy. The online forms for donation and membership were restructured to reduce the number of steps within the donation process. Visitors now save time by filling out information on a single page without being redirected to a third-party site to process payment.

"To make things simpler for our generous donors, we've significantly reduced the time and effort it takes to donate or join," said Carla Knorowski, Chief Executive Officer of the ALPLF. "Previously it was confusing to be sent to a different website to complete the transaction, and that put off prospective and current donors, who would otherwise support our efforts. We're confident the upgrade will make the giving experience easier and in so doing, increase donations. We know the new procedure is an improvement."

The ALPLF worked in conjunction with LRS^® Web Solutions to redesign its new website. In addition to the usability enhancements to online forms, the updated website now includes a polished design befitting the 16^th President, eye-catching banners that rotate on the home page, and an e-newsletter signup form accessible from nearly every page of the site.

Along with the benefits for the public, the redesign also helps the ALPLF with day-to-day maintenance of the website through integration of the DNN^® content management system. Staff can now update news and events in a timely fashion without any knowledge of web development or HTML. In-house management of the site eliminates payment to an outside vendor for content updates, which saves the organization money.

The redesigned website works more efficiently on all fronts to further the mission of the ALPLF. Visit the new and improved www.ALPLM.org to see how the history of Abraham Lincoln is being sustained for future generations.

About the Abraham Lincoln Presidential Library Foundation
The Abraham Lincoln Presidential Library Foundation is a nonprofit organization that supports the educational and cultural programming of the Abraham Lincoln Presidential Library and Museum; fosters Lincoln scholarship through the acquisition and publication of documentary materials relating to Lincoln and his era; and promotes a greater appreciation of history through exhibits, conferences, publications, online services, and other activities designed to promote historical literacy. Visit www.ALPLM.org to learn more.

About LRS Web Solutions
LRS Web Solutions provides complete website solutions and network support to businesses and organizations. Their service suite includes web design, application development, search engine optimization, multimedia, hosting, and technology support. Located in Springfield, Illinois, LRS Web Solutions employs a team of more than twenty specialists in the areas of graphic design, web design, web development, programming, project management, and customer support. For more information, please visit www.LRSWebSolutions.com.

LRS is a registered trademark of Levi, Ray & Shoup, Inc. DNN is a registered trademark of DotNetNuke Corporation. All other brand and product names are trademarks or service marks of their respective holders.

Contact: Jeff Enlow
LRS Web Solutions Manager
(217) 798-3800 x1660 | [email protected]

SOURCE LRS Web Solutions