RDA Holding Co. to Hold Fourth Quarter Financial Call on Thursday, March 3, 2011

NEW YORK, Feb. 1, 2011 /PRNewswire/ -- RDA Holding Co., parent company of The Reader's Digest Association, Inc., will announce its financial results for the fourth quarter ending December 31, 2010, on March 3, 2011. Following the release, the Company will host a conference call at 11:00 a.m. EST. The call will be hosted by Mary G. Berner, President and Chief Executive Officer, and Tom Williams, Senior Vice President and Chief Financial Officer.

The live webcast will be accessible to the public on the Company's website, www.rda.com on the Investor Relations / Events page, and an archived version will be made available within 24 hours.

The live webcast can be accessed using the following url:  

http://phx.corporate-ir.net/phoenix.zhtml?p=irol-eventDetails&c=71092&eventID=3689383

To participate via conference call, dial toll-free in the U.S. (800) 659-1966, or for international access dial (617) 614-2711, and ask for Reader's Digest. The leader is Tom Williams, and the pass code is 75799163. The presentation slides will be available at www.rda.com on the Investor Relations / Events page.  To view the slides while you are dialed into the teleconference, please use the "click here to watch slides while listening via phone" link.

RDA is a global media and direct marketing company that connects more than 130 million consumers around the world with products and services from trusted brands. With offices in 43 countries, the company reaches customers in 78 countries, publishes 91 magazines, including 50 editions of Reader's Digest, the world's largest-circulation magazine, operates 78 branded websites and sells 40 million books, music and video products across the world each year.

Further information about the company can be found at www.rda.com.

SOURCE RDA Holding Co.

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