RDA Announces International Appointments

PLEASANTVILLE, N.Y., April 19 /PRNewswire/ -- The Reader's Digest Association, Inc. today announced expanded assignments for two of its senior executives.  Suzanne Grimes, President, US Affinities, is promoted to President, North American Affinities, a new position leading US Affinities, Reader's Digest Canada and RDA's business in India.  Grimes will be based in New York.  Patricia Hespanha, President, Canada & Latin America, becomes President of Asia Pacific / Latin America, comprising Asia, Australia-New Zealand-South Africa and Latin America.  In the Asia Pacific role she succeeds Andrea Martin, who is leaving RDA to pursue new endeavors.  Hespanha is based in Mexico City.  The announcements were made by Mary Berner, President and Chief Executive Officer, to whom Grimes and Hespanha report.

RDA is a global multi-brand media and marketing company that educates, entertains and connects audiences around the world.  The company builds multi-platform communities based on branded content.  With offices in 44 countries, it reaches a customer base of 130 million in 78 countries.  It publishes 92 magazines, including 50 editions of Reader's Digest, the world's largest-circulation magazine, operates 78 branded websites and sells 40 million books, music and video products across the world each year.  Further information about the company can be found at www.rda.com.

SOURCE The Reader's Digest Association, Inc.

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