FAYETTEVILLE, Ark., April 23, 2024 /PRNewswire/ -- ZIPS Car Wash (zipscarwash.com) released its final Razorback episode today in Season 2 of "Car Wash Convos™" featuring University of Arkansas Softball's sophomore pitcher, Hannah Camenzind. Hannah's twin, Lauren, was featured in March with host Taliyah Brooks, University of Arkansas alumni and track & field star for the Razorbacks. Today, we see Hannah's side of the story on twin pranks, her take on the magic that happens at Bogle Park and more in her episode now available on YouTube and Instagram.
"I'm grateful to ZIPS for allowing my sister and I to be a part of this fun video series; for each of us to tell our side of the story and let our own personalities shine was a really unique experience," said Hannah Camenzind.
Hannah has found early success in her collegiate athletic career as she was named SEC Freshman of the Week three times in the '23 season and was named to the All-SEC Second Team. With a tremendous start to the '24 season, Hannah has helped lead her team to a 32-12 record and she'll face a series against LSU on the road this weekend.
"Featuring Hannah and her twin sister in our series is both compelling and engaging and represents another layer in our approach to NIL that sets us apart in this space," said Rebecca Latacz, Chief Marketing Officer, ZIPS Car Wash. "With the creative approach from our partners at Learfield and collaboration with Opendorse, we've been able to produce a series that truly focuses on revealing the unique personality of every student-athlete and to make them the focus of the series has truly helped us make a local connection to fans," she added.
Student-athletes were selected for Car Wash Convos™ through a collaboration between Learfield – the media and technology company powering college sports and the universities' athletics multimedia rights holder – and NIL marketplace leader Opendorse. Season 1 resulted in more than 4 million impressions and over 2 million video views and Season 2 wraps up next week with the season finale being released next Tuesday. Razorback fans get their moment to shine too, with the new ZIPS mobile app. Visit the App Store or Google Play from your mobile device and search 'ZIPS Car Wash' to start earning wash rewards and app-only deals. Plus, win big with a free wash just for joining.
About ZIPS Car Wash
ZIPS Car Wash, headquartered in Plano, Texas, is the largest privately held car wash operator nationwide, operating more than 280 locations across 25 states under three brands: ZIPS Car Wash, Rocket Express Car Wash, and Jet Brite Car Wash. With 20 years of car washing experience, ZIPS prides itself on providing the highest quality express tunnel car wash in the industry. ZIPS uses the latest industry technology to provide a clean, dry, and shiny vehicle and exceptional customer experiences every day. The ZIPS team aims to positively impact the communities we live and serve in. To learn more visit www.zipscarwash.com
About Learfield
Learfield is a diversified and influential media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 15,000 local and national brand partners, Learfield's presence in college sports and live events delivers influence and maximizes reach to target audiences. With solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors' Cup, supporting athletic departments across all divisions.
SOURCE ZIPS Car Wash
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