Rapid Fire Marketing: Update to Shareholders

CARSON CITY, Nev., Aug. 11, 2011 /PRNewswire/ -- Rapid Fire Marketing (OTC Pink: RFMK) announced an update to shareholders. The text of the update is as follows:

Recent Developments

Acquisition of InBoundMarketingPR: To answer investor's questions, the terms of the acquisition of InBoundMarketingPR was done on favorable terms for Rapid Fire Marketing. The marketing company was acquired for less than half of its 2010 revenues in rule 144 restricted stock, which cannot be sold for at least 12 months. The transition of InBoundMarketingPR as the corporate presence and as a full service marketing company is the priority, and the teams are working together to get this process completed.

Many questions have been asked regarding growing and cultivation of medical cannabis through Medical Cannabis Management. It must be understood that this is a very sensitive business with regard to regulation. We have decided to approach this part of the business cautiously and to make sure we are in compliance before moving ahead. To that end, we have had meetings with attorneys that specialize in medical cannabis business and are moving forward with guidance and counsel. The Company is networking with non-profit organizations seeking the Company's expertise in cultivation services. Given all that we have learned, we are very optimistic at this point with regard to our ability to successfully enter the growing and cultivation of medical cannabis because of the potential size of the income stream that it can provide.

Retail Sales at Medical Cannabis Management (MCM): As we announced recently, we are beginning retail sales of hemp-based products through a new subsidiary of MCM. This is a new development because we felt that running ecommerce through MCM would not be in our best interest. We acquired an asset at a very minimal cost to the Company to do the marketing of sales of the hemp products and that process is well underway at this time. We expect completion within the next week.

Bionic Cigs: Sales are going well and the marketing of the site is well underway. Site traffic is improving week to week, with a noticeable increase in the month of July due to the NASCAR Brickyard 400 Race, as well as the sale which ended last month. We are currently implementing means to improve the website as well as methods to get even more buyers to the site.

Safe Harbor:

From time to time, the Company may issue news releases that contain "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, and is subject to the safe harbor created by those sections. This material may contain statements about expected future events and/or financial results that are forward-looking in nature and subject to risks and uncertainties. For those statements, the Company claims the protection of the safe harbor for forward-looking statement provisions contained in the Private Securities Litigation Reform Act of 1995 and any amendments thereto. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions, or future events or performance are not statements of historical fact and may be "forward-looking statements." "Forward-looking statements" are based upon expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties that could cause actual results or events to differ materially from those anticipated.

SOURCE Rapid Fire Marketing