Rapid Fire Marketing: Medical Cannabis Management Transitions to Retail Business

CARSON CITY, Nev., July 20, 2011 /PRNewswire/ -- Rapid Fire Marketing (OTC Pink: RFMK) announced today that the Company's wholly owned subsidiary, Medical Cannabis Management (MCM) is expanding into the retail area of the hemp market. In May of this year, Rapid Fire Marketing announced expansion of the business. At this point suppliers and shipping agencies have been secured and the Company has acquired the systems needed to move forward with ecommerce for hemp products at Medical Cannabis Management's website. The selected products will be available to the public within days, with additional products being added going forward. Currently, MCM provides marketing, consulting and management services and is now expanding into the retail side of the medical cannabis market.

The hemp market is very competitive but the same methodology for the success of BionicCigs.com, another wholly owned subsidiary of Rapid Fire Marketing, will be used for the development of the website at MCM as well as marketing.

"There is a lot of work involved in setting up an online business. We have worked hard over the last two months to get all the systems in place. One of the cornerstones of a successful business is diversification of revenue streams and that is exactly what we are doing with MCM," said CEO Mike Amezquita. "This is by no means all that we are going to do but it will give us a good start in the retail part of the business. With our superior marketing abilities, we expect to see good sales in short order," Amezquita said.

www.MedicalCannabisManagement.com

Safe Harbor:

From time to time, the Company may issue news releases that contain "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, and is subject to the safe harbor created by those sections. This material may contain statements about expected future events and/or financial results that are forward-looking in nature and subject to risks and uncertainties. For those statements, the Company claims the protection of the safe harbor for forward-looking statement provisions contained in the Private Securities Litigation Reform Act of 1995 and any amendments thereto. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions, or future events or performance are not statements of historical fact and may be "forward-looking statements." "Forward-looking statements" are based upon expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties that could cause actual results or events to differ materially from those anticipated.

SOURCE Rapid Fire Marketing