Randall Beard Joins Starlite Media's Board of Directors

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Aug 23, 2011, 04:45 ET

NEW YORK, Aug. 23, 2011 /PRNewswire/ -- Starlite Media, the leading at-store outdoor advertising company with operations in the top 16 US markets, is pleased to announce the addition of Randall Beard to its Board of Directors. Mr. Beard is currently Global Head for Advertiser Solutions at The Nielsen Company.

"Randall is one of the top names in consumer marketing," said Daryl Brewster, a Starlite Media Board member. "His deep analytic insight and broad experience in marketing financial services and consumer product goods will make him a strong addition to the Starlite Media Board."

Mr. Beard responded, "It's an honor to join the Starlite Media Board of Directors. I'm convinced that Starlite Media has a superior offering for advertisers and is in a prime position to benefit from their increased focus on sales and ROI. I look forward to bringing my CMO and ad effectiveness experience to the Starlite Media Board to help accelerate growth."

Mr. Beard is an award winning Chief Marketing Officer and General Management executive with over 25 years of global experience across consumer packaged goods, financial services and high-touch service brands, including Nielsen, Procter & Gamble, American Express, and UBS. Over his many years in the industry, he has been instrumental in building businesses and teams in virtually every major market in the world.

Mr. Beard serves on the Advisory Boards of University of Virginia Darden Graduate School of Business, Nielsen Catalina Solutions and CityExplorer TV. He is a member of the M50 CMO group and the Marketing Executive Networking Group (MENG). Mr. Beard is the author of Randall Beard's Blog and a frequent contributor to Junta 42, Branding Strategy Insider, MENG Blend, and other Marketing blogs. He is a frequent speaker at Marketing events such as Advertising Week, Media & Money, The CMO Club, Consumer 360, etc. and can be seen or read in The New York Times, Fox News, USA Today, MSNBC and other media.

About Starlite Media

Starlite Media is a unique outdoor adverting company that offers its clients strategically located at –store signs that deliver a long read time with multiple impressions per shopping trip. The large format outdoor signs at shopping centers located on major roadways offer an uncluttered environment where advertisers can reach shoppers and the general public at the gateway to the shopping experience at the busiest locations in town. With approximately 5,000 signs across the country's top 16 markets, Starlite Media's advertising clients include Microsoft, Pepsi, Proctor and Gamble, Nestle, American Express and Walt Disney Motion Pictures. For more information, see www.starlitemedia.com.

Other members of the Starlite Media Board of Directors include:

Daryl Brewster - Mr. Brewster is the founder and CEO of Brookside Management, a boutique consulting and advisory firm. Previously, Mr. Brewster was the turnaround CEO of Krispy Kreme Doughnuts, Inc., as well as a senior executive at Kraft and President of Nabisco Biscuits from 2000-2006.

Timothy Hammonds - Dr. Hammonds served as President and CEO of the Food Marketing Institute from 1993 to 2009. Prior to joining FMI in 1975, Dr. Hammonds was a tenured member of the Department of Agricultural Economics at Oregon State University in Corvallis, Oregon where he served from 1970-1975.

Harold Lueken - Mr. Lueken is the acting CEO of Starlite Media. Mr. Lueken's prior positions include Senior Vice President with the Kmart Corporation, a Managing Director at Bank of America, and an associate with Cravath, Swaine and Moore.

Norman Sloane - Mr. Sloane currently serves as the Senior Vice President and Counsel of Title Associates. Prior to working at Title Associates, Mr. Sloane was counsel at Paul, Weiss, Rifkind Wharton and Garrison.

William Smith - Mr. Smith was an Advisory Director of Morgan Stanley from July 2000 to August 2011. Mr. Smith was a Managing Director of Morgan Stanley and Head of Morgan Stanley Realty from 1997 to 2000. Prior to joining Morgan Stanley, Mr. Smith was an Executive Vice President and Head of the Investment Banking Department of Dean Witter Reynolds from 1987 to May of 1997.

Contact:
Christina Magro
919 Third Avenue
New York, NY 10022
O: (212) 909-7214
C: (646) 539-8651
[email protected]

SOURCE Starlite Media