Ram Readies for Winter with New 2019 Ram 1500 'North Edition'

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Nov 19, 2018, 19:00 ET

MIDDLEBOROUGH, Mass., Nov. 19, 2018 /PRNewswire/ --

Just in time for the change in seasons Ram 1500 North Edition offers equipment to tackle the harshest Nor'easter
Ram 1500 North highlights 4x4 capability and features to keep truck warm and free of ice and snow
Includes factory lift, electric locking rear differential, off-road tires and amenities to help shrug off inclement weather
Monochromatic appearance package with steel body-colored bumpers, door handles, mirrors and grille

As Old Man Winter prepares to move in, Ram readies drivers with the new 2019 Ram 1500 North— a special-edition truck with content and features geared towards truck owners who need more capability and warmth on their frozen drive.

"The Ram 1500 North is more than a great-looking pickup, it offers cold-weather content for truck owners who require a no-compromise 4x4 as part of their daily regimen," said Reid Bigland, Head of Ram Brand. "A factory lift, locking rear axle and all-weather tires deliver confidence when your path is anything but clear."

Standard features on the Ram 1500 North include:

Three-peak mountain snowflake (3PMSF) severe snow service-rated on/off-road Falken LT tires
4x4 transfer case with 4x4 Auto, 4x4 High and 4x4 Low settings
One-inch factory lift
Electric-locking rear axle
Tow hooks
Engine block heater
Heated seats and steering wheel
Remote start
Uconnect 8.4-inch touchscreen with SiriusXM Travel Link Weather
Mopar all-weather floor mats to contain slush and snow
12-way power driver seat with 4-way power lumbar
Engine block heater
Heated, folding mirrors
Front and rear Park Sense audible/visual warning system
Body-colored bumpers, grille, mirrors, door handles and rear-fender "4x4" decal

Based on the Big Horn model, the Ram 1500 North is available in Crew Cab 4x4, short bed or long bed cab body styles with the eTorque 3.6-liter Pentastar or 5.7-liter HEMI® V-8.
The Ram 1500 North is available at dealers now. Base Manufacturers Suggested Retail Price is $45,890, plus $1,695 destination.

The Ram 1500 is the reigning Winter Vehicle of the Year, Best in Class Pickup Truck as voted by the New England Motor Press Association.

2019 Ram 1500
The all-new 2019 Ram 1500 is a no-compromise truck, leading in luxury, efficiency, capability and innovation. Defining future pickup trucks, the 2019 Ram 1500 commands with innovative design, the highest quality materials and class-exclusive technology.

Ram leads the full-size truck segment with the most safety and security features and now delivers significant gains in fuel efficiency with an all-new eTorque system in both V-6 and V-8 configurations. Overall weight for the Ram 1500 has been reduced by 225 pounds. As the truck's backbone, the frame uses advanced materials and engineering to eliminate 100 pounds while increasing stiffness and durability for 12,750 pounds of towing capability and 2,300 pounds of payload. The new Uconnect 4C with a massive 12-inch touchscreen leads the pickup world with technology featuring split-screen capability, 360-degree camera views and exclusive content from SiriusXM with 360L. Active safety and security systems join the technology onslaught with adaptive cruise control, automatic emergency braking and Blind-spot Monitoring.

About Ram Truck Brand
Since its launch as a stand-alone division in 2009, the Ram Truck brand has steadily emerged as an industry leader with trucks that are proven to last.

Creating a distinct identity for Ram trucks has allowed the brand to concentrate on core customers and the features they find valuable. Whether focusing on a family that uses a Ram 1500 day-in and day-out, a hardworking Ram 3500 Heavy Duty owner or a business that depends on its Ram ProMaster commercial van every day for deliveries, Ram has the truck market covered.

In order to be the best, it takes a commitment to innovation, capability, efficiency and durability. Ram Truck invests substantially in its products, infusing them with great looks, refined interiors, durable engines and exclusive features that further enhance their capabilities.

Ram continues to beat the competition in the most sought-after titles:

Over the last 30 years, Ram has the highest percentage of pickups still on the road
Highest owner loyalty of any half-ton pickup
Highest 5th wheel towing capacity – 30,000 lbs. with Ram 3500 Cummins Turbo Diesel
Best ride and handling with exclusive link coil rear and auto-level air suspensions
Best-in-class 4x4 fuel economy and longest range with exclusive EcoDiesel – 27 mpg with Ram 1500
Highest snow plow rating – Ram 2500 and 3500
Most interior space with Ram Mega Cab
Most capable full-size off-road pickup – Ram Power Wagon

Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.

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