Ram Appalaraju Joins Enterasys Networks as VP of Marketing
Appalaraju Brings Deep Expertise in Enterprise Networking and IT solutions; Ready to Focus on Growth and Increased Market Share
ANDOVER, Mass., April 21, 2011 /PRNewswire/ -- Enterasys Networks, a Siemens Enterprise Communications company, today announced the appointment of Ram Appalaraju as vice president of marketing. Mr. Appalaraju brings with him more than 20 years of marketing experience in high-technology enterprises with extensive expertise in virtualization, automation and management technologies for data center environments.
"We are proud to have Ram lead our marketing team," said Chris Crowell, president and CEO of Enterasys Networks. "His years of experience leading marketing efforts for networking and enterprise IT companies will greatly contribute to our efforts to gain additional market share, broaden our customer base, and drive the company's messaging strategy."
Experience
Mr. Appalaraju comes to Enterasys from Meru Networks, where he served for the past 18 months as the senior vice president of marketing. Prior to that, he has served in senior management positions for several other enterprises, including Isilon Systems, HP and GE.
During Appalaraju's leadership, the companies he worked for experienced significant growth and transformed into solution centric companies. His skills include managing end-to-end marketing functions including planning, branding and field marketing; expertise in cloud and virtualization strategy; and developing and implementing effective business and pricing models.
"It's exciting to join a company as dynamic and innovative as Enterasys Networks," Mr. Appalaraju said. "I'm very impressed with the company's innovative portfolio of products and incredibly loyal customer base. I'm looking forward to contributing to the team, as Enterasys moves forward with new world class communications and security solutions to enable businesses to compete in the global economy."
About Enterasys Networks and Siemens Enterprise Communications
Siemens Enterprise Communications is a premier provider of end-to-end enterprise communications, including voice, network infrastructure and security solutions that use open, standards-based unified communications and business applications for a seamless collaboration experience. This award-winning "Open Communications" approach enables organizations to improve productivity and reduce costs through easy-to-deploy solutions that work within existing IT environments, delivering operational efficiencies. It is the foundation for the company's OpenPath® commitment that enables customers to mitigate risk and cost-effectively adopt unified communications. Jointly owned by The Gores Group and Siemens AG, Siemens Enterprise Communications includes Cycos and Enterasys Networks. For more information about Siemens Enterprise Communications or Enterasys please visit www.siemens-enterprise.com or www.enterasys.com.
SOURCE Enterasys Networks
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