PTTOW! Announces Fourth Annual Gathering of Nation's Top Marketers at PTTOW! Summit May 1-3, 2012

LOS ANGELES, Jan. 25, 2012 /PRNewswire/ -- For the fourth year in a row, a select group of top executives from the nation's most innovative companies will gather at the annual PTTOW! Summit to lead the discussion on culture, media and marketing.  Inspired by the economic and cultural impact of consumers between the ages of 14 and 34, the Summit plays host to a groundbreaking discourse on the latest trends and best practices in marketing aimed at the young adult consumer.  With $1.2 trillion in US buying power, this group represents over half of the world's population and the primary consumers of new media. 

The invite-only event will take place May 1 – 3, 2012 at The Ritz-Carlton, Laguna Niguel and will feature topics ranging from social gaming to social good, with perspectives from cosmetic brands to sports media outlets.  Participants include C-level executives and senior marketers hailing from the world's most dynamic and influential companies including ESPN, Warner Bros. Records, Electronic Arts, Red Bull, 20th Century Fox, The Bill & Melinda Gates Foundation, U.S. Department of State, Facebook, YouTube and Quiksilver.

PTTOW! is also pleased to announce select new members to participate in the 2012 Summit that includes:

• Terry Lundgren, Chairman, CEO and President of Macy's
• Bill Ogle, CMO of Motorola
• Matt Masterangelo, Publisher of Rolling Stone
• Kate White, Editor-in-Chief of Cosmopolitan
• John Miller, CMO of NBC Universal
• Rob Wells, President of Global Digital Business at Universal Music Group
• Scott Guglielmino, SVP of Programming and Global X Games at ESPN
• Joe Fernandez, CEO of Klout
• Ben Lere, Founder of Thrillist.com
• Brant Cryder, President of Yves Saint Laurent
• Kim Kadlec, Worldwide VP, Global Marketing Group for Johnson & Johnson
• Kevin Bailey, President of Vans
• Drew Panayiotou, Senior Vice President of Marketing, Best Buy
• Michael Paull, Executive Vice President, Global Digital Business, Sony Music
• Aaron Carpenter, Vice President of Marketing & Consumer Insights for The North Face
• Ronald Rolleston, EVP of Global Fragrance Marketing at Elizabeth Arden Inc.
• Nate Richardson, President of Gilt City
• Thomas Gensemer, Managing Partner of Blue State Digital
• Shane Smith, CEO of Vice
• Jerry Nadal, SVP of Resident Shows, Cirque du Soleil

Created by Roman Tsunder, founder of Access 360 Media, and Terry Hardy, founder and CEO Sonar Entertainment, PTTOW! provides a rare and intimate opportunity for attendees to come together and engage on topics relevant to the young adult market (P14-34).  Relationships forged at previous PTTOW! Summits have directly resulted in several high profile partnerships including YouTube, Quiksilver and the US State Department; Proctor & Gamble and Howcast; and Pepsi and Movements.org, among others. This year's PTTOW! conference is being produced by event planners JOWY Productions based in Los Angeles.

"Last year's summit was a testament to the power of our members to influence global change, with a keynote address given by His Holiness the 14th Dalai Lama on the power of youth and global change," said Roman Tsunder, co-chair of PTTOW! "We also welcomed new celebrity members will.i.am (Black Eyed Peas), Kelly Slater, and Linkin Park. This year we look forward to engaging an even wider array of industries and new members for what promises to be an exciting and thoughtful event."

For more information on this year's PTTOW! Summit, please visit www.pttow.com or contact Whitney Viola at 310.935.3885.

About the PTTOW! Summit

PTTOW! is an invite-only member network and summit focused on the trillion dollar young adult market (P14-34).  Bringing together leaders from the world's most innovative companies along with cultural icons, the event serves as a high-level forum for discussing youth media and culture across every major industry category.

PRESS CONTACTS
Katy Saeger // Whitney Viola
Saeger Media Group on behalf of PTTOW!
[email protected] // [email protected]
310.597.2337 // 310.935.3885

SOURCE PTTOW!

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