Proactiv® Solution Launches Acne & Dark Spot Repair Kit

America's No 1. Acne System Introduces a System Designed to Fight Acne and Dark Spots Sometimes Associated with Acne Scarring

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Proactiv

Jul 27, 2011, 09:00 ET

SANTA MONICA, Calif., July 27, 2011 /PRNewswire/ -- To help fight one of the most troublesome issues associated with acne – stubborn dark spots/blotches that acne can leave behind after breakouts have healed – Proactiv introduces new Acne & Dark Spot Repair. The Acne & Dark Spot Repair system is designed to help clear your skin and gradually fade post-inflammatory hyperpigmentation or dark spots on the skin that can sometimes take months to fade.

(Photo: http://photos.prnewswire.com/prnh/20110727/NY42209 )

After acne clears, dark spots are sometimes left behind, ranging in color from pink to brown depending on skin tone. According to the American Academy of Dermatology, many people mistakenly believe these spots are acne scars. Unlike acne scars, the spots will eventually fade; however, there are ways to make them fade more quickly with skin lightening treatments and regular use of oil-free sunscreen.

The Proactiv Acne & Dark Spot Repair system contains:

The iconic Proactiv 3-Step System – America's number one acne system – which includes:
- Renewing Cleanser
- Revitalizing Toner
- Repairing Treatment
Dark Spot Corrector formulated with 2% hydroquinone designed to fade skin discoloration.
Daily Protection Plus Sunscreen SPF 30 specifically designed for acne prone skin.

This combination is designed to treat acne effectively, prevent future breakouts and help gradually fade dark spots; while daily sun protection prevents spots from darkening and protects skin while it heals.

"Unfortunately, scarring and post-inflammatory hyperpigmentation (aka dark spots) are a real possibility when acne is left untreated," said Dr. Katie Rodan, co-developer of Proactiv and board-certified dermatologist. "Depending upon the severity of inflammation, even a short term case of acne can cause scarring and discoloration on the skin. Early and effective treatment can help prevent acne scarring by controlling breakouts and the stubborn dark spots left behind," said Rodan.

The Proactiv Acne & Dark Spot Repair system retails for $29.95 plus shipping and handling. For more information, visit http://www.proactiv.com/repair.

About Proactiv®

For more than 15 years, Proactiv® Solution has been America's No. 1 acne system and a leader in acne prevention and treatment. With exclusive micro-crystal benzoyl peroxide, Proactiv directly targets the causes of acne – bacteria, oil production, and dead skin cell build up – to clear existing blemishes, soothe inflammation and redness, and help to prevent new breakouts. Proactiv has a complete line of products, beyond the iconic 3-Step System, formulated specifically for acne prone skin including moisturizers, sunscreens, spot treatments and body washes.

Proactiv was developed by leading dermatologists, Katie Rodan, M.D. and Kathy Fields, M.D. It has been used successfully by millions of women, men and teens around the world. Proactiv has been recognized with 30 awards and honors from the beauty and health industry.

Proactiv Solution is distributed by Guthy-Renker and can be purchased by calling (888) 819-2019 or online at www.proactiv.com.

About Guthy-Renker

Guthy-Renker is one of the world's largest and most respected direct marketing companies, with distribution in more than 65 countries. Since 1988, Guthy-Renker has discovered and developed dozens of well-loved, high quality consumer products in the beauty, skincare, entertainment and wellness categories. Known for moving, award-winning productions and marketing campaigns featuring some of today's leading celebrities, the Company has been credited with transforming the broadcast direct marketing industry.

Co-Founders and Co-Chairmen Bill Guthy and Greg Renker have set industry standards for trust, integrity and best practices and along the way, have helped shape industry governing policies. Greg Renker is a founding member of leading industry trade organization, the Electronic Retailing Association (ERA). He was elected the first chairman of the ERA's Executive Committee /Board of Directors and now serves as Chairman Emeritus.

More than fifteen years ago, Guthy-Renker introduced Proactiv Solution leveraging its unique style of marketing to bring a revolutionary new approach to acne treatment direct to consumers. Proactiv has become the world's best selling acne treatment product, helping millions to achieve the goal of clear skin.

Guthy-Renker has a superior track record of customer satisfaction. Its direct to consumer model allows consumers to purchase products at a guaranteed low monthly price with generous extended return policies.

Guthy-Renker is headquartered in Palm Desert, CA; and has offices in Santa Monica, CA; San Francisco, CA; London, England; Malmo, Sweden; Wiesbaden, Germany; Helsinki, Finland; Shanghai, China; Tokyo, Japan; Sydney, Australia; and New Delhi, India.

SOURCE Proactiv