Presenting the Stress Free Way to the Perfect Engagement Ring Gabriel & Co.'s "Shop Confidently" Program

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Dec 01, 2017, 11:42 ET

NEW YORK, Dec. 1, 2017 /PRNewswire/ -- ATTENTION COUPLES WHO ARE GETTING ENGAGED: YOU CAN EXHALE NOW! Gabriel & Co., the award-winning fine jewelry brand and industry leader in customer satisfaction, is thrilled to launch the "Shop Confidently" program, an innovation as exciting as it is simple. Getting engaged is filled with the excitement of celebrating love, and choosing the perfect ring can be a daunting task when it's mixed with all of the emotion in declaring a commitment to each other. For the first time, a couple can have a truly stress-free experience when choosing and purchasing their perfect engagement ring. After a few months of wearing it, they may feel that they would have preferred another engagement ring better suited to her style. With Gabriel's "Shop Confidently" program, they can now exchange their registered engagement ring for another of equal or higher value within one year of the original purchase.

"Your engagement ring is the most prominent symbol of your love," says Senior Vice President and Chief Design Officer, Dominick Gabriel, "It is the beacon of your bond, so it's essential to us that you are as delighted with your purchase as you are with your partner." The combination of ring customization, Gabriel's dedicated concierge service and unmatched exchange program, is Gabriel's way of insuring this reality. But their focus on your happiness doesn't stop there. Each conflict-free, natural diamond ring from Gabriel is imprinted with a unique serial number, so it is forever identifiable.

The new "Shop Confidently" program comes as an extension of Gabriel's recently launched Omni Channel experience, an easy yet seductive way to shop jewelry directly from their website. Consumers can browse Gabriel's enviably extensive engagement ring catalogue, then schedule a complimentary viewing with a local trusted Gabriel & Co. retailer. Viewings can be set for the same day or a preferred date/time that is most convenient for the consumer. No payment is required. All that is needed to bring to the store is the desire to have an unforgettable experience.

Unmatched quality, tailored service, free shipping, simple registration, and this new "Shop Confidently" program have resulted in making Gabriel INSTORE Magazine's #1 Top Selling Wedding Jewelry Brand of 2017 and 2016. Recognizing the vast choices consumers have, Gabriel & Co. continues to lead by creating robust content on Instagram, Facebook, Pinterest and on their website which features valuable style advice, expert insight and their monthly Designer Flash series.

PRESS CONTACT:
Kaleigh Kramer
Michele Marie PR
[email protected]
646.863.3923

About Gabriel & Co.:

Gabriel & Co. is a New York City based jewelry design house which was founded in 1989 by brothers Jack and Dominick Gabriel. Family owned and operated, the company began in New York City and has since evolved into one of the most prolific fine jewelry brands in the U.S., sold at more than 1,200 retailers nationwide. The story of Gabriel & Co. is one of passion, integrity, service and trust. Gabriel creates beautifully unique and distinctive pieces that are designed to reflect the true beauty that is unique in all of us. Each piece designed as a crafted personal experience that enhances and celebrates life. Individually numbered, each piece is as unique as the woman who wears it.

Gabriel & Co. has consistently won awards since 2011 in both JCK and Instore Magazines for being one of the most innovative and best performing brands in the jewelry industry.

SOURCE Gabriel & Co.