Post Foods, LLC Announces Honey Bunches of Oats® Whole Grain Cereals

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New Line Extension Loaded with Whole Grain is a Smart Step Towards Eating a Balanced Diet

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Jan 06, 2015, 09:30 ET

PARSIPPANY, N.J., Jan. 6, 2015 /PRNewswire/ -- Today Post Foods, LLC announces the addition of two varieties to the Honey Bunches of Oats family, new Honey Bunches of Oats Whole Grain Honey Crunch and Honey Bunches of Oats Whole Grain Vanilla Bunches, available nationwide. The original Honey Bunches of Oats Vanilla Bunches always had the whole grain families craved and was the impetus for Post extending that goodness in a new Whole Grain line of cereals, including a brand new flavor. These wholesome cereals have the unmistakable tasty, sweet crunch of Honey Bunches of Oats and each serving is power-packed with whole grain goodness.

New Honey Bunches of Oats Whole Grain cereals are packed with whole grain goodness!

With a new look, but the same great taste, Honey Bunches of Oats Whole Grain Vanilla Bunches combines toasty whole grain flakes, crunchy granola oat bunches and the dreamy taste of real vanilla.

To view the multimedia assets associated with this release, please click http://www.multivu.com/players/English/7378151-post-foods-announces-new-line-of-honey-bunches-of-oats-whole-grain-cereals/

"On average, Americans eat less than one serving of whole grain per day, even though it's an important part of a balanced diet. While our fans know whole grains are good for them, they don't want to sacrifice on taste. We're excited to offer a delicious option that will have the whole family lining up for Whole Grain goodness," said Kristin Latzo, Manager of Scientific Affairs, Nutrition and Regulatory at Post Foods, LLC. "We strive to create cereals the entire family can enjoy, while providing even more benefits at the breakfast table."

Honey Bunches of Oats Whole Grain Honey Crunch and Honey Bunches of Oats Whole Grain Vanilla Bunches feature the crispy whole grain flakes and distinct crunchy granola clusters that have made the brand a top choice for families. The Honey Crunch variety has a touch of honey for sweetness, while the Vanilla Bunches features the dreamy taste of real vanilla.

Honey Bunches of Oats Whole Grain Cereal is rich in nutrients, which are important for all members of the family – from mom and dad to their growing children. In addition to providing 33 grams of whole grain per serving, the new cereal also provides 4 grams of fiber and 4 grams of protein to help families stay full and satisfied. Whole grains have never been so convenient and delicious!

For more information, please visit www.honeybunchesofoats.com and www.facebook.com/honeybunchesofoats.

About Post Foods, LLC
Post has enriched the lives of consumers, bringing quality foods to the breakfast table since the company's founding in 1895. Post's portfolio of brands includes diverse offerings to meet the taste and nutritional needs of all families, including such favorites as Honey Bunches of Oats®, Pebbles™, Great Grains®, Post® Shredded Wheat, Post® Raisin Bran, Grape-Nuts®, Honeycomb® and Post Goodness™-To-Go. Post is dedicated to nourishing goodness, providing consumers with a variety of breakfast choices to meet their nutritional needs from whole grain and fiber to lower sugar offerings. For more information about Post Foods, visit www.PostFoods.com.

To view the multimedia assets associated with this release, please click http://www.multivu.com/players/English/7378151-post-foods-announces-new-line-of-honey-bunches-of-oats-whole-grain-cereals/

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SOURCE Post Foods, LLC