Porter Novelli Takes Home Two Top Prizes at 2011 U.S. SABRE Awards
NEW YORK, May 11, 2011 /PRNewswire/ -- Global communications leader Porter Novelli today announced that it won two SABRE Awards in a ceremony held here last night. The SABRE Awards, which recognize Superior Achievement in Branding and Reputation, are managed by The Holmes Group, a leading global public relations publishing operation.
Porter Novelli earned a Gold SABRE for its "Turning Skeptics into Believers" campaign in support of the launch of Gillette Fusion ProGlide in the Marketing to Men category. The "Quitter in You" campaign on behalf of the American Lung Association earned the agency an Iron SABRE in the Research category. The Gillette Fusion ProGlide launch also earned a Bronze SABRE Certificate of excellence in the Widget/Mobile Application category.
Gold SABREs recognize excellence in practice areas, while Silver SABREs honor the top work in specific industry categories. Iron SABREs acknowledge the best public relations management, and Bronze SABREs recognize excellence in creating a specific kind of public relations content.
"We are delighted to have earned these top honors from The Holmes Group," said Gary Stockman, CEO, Porter Novelli. "At a time when the rules of communications are changing almost daily, these awards recognize the creativity and innovation of our staff, and their extraordinary ability to reach, engage and influence disparate audiences on behalf of their clients."
About Porter Novelli
A global public relations leader, Porter Novelli was founded in 1972 and is a part of Omnicom Group Inc. (NYSE: OMC). In 90 offices in nearly 60 countries, Porter Novelli combines the power of immersion with the rigor of research to create deep human insights that enable the agency to transform the opinions, beliefs and behaviors of those who matter most to its clients. For additional information, please visit www.porternovelli.com.
Contact:
Catherine Sullivan
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SOURCE Porter Novelli
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