PopSockets Releases New Product Innovation - The SwapTop PopGrip

PopSockets launches new product- swap your PopSocket with a simple twist

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Oct 30, 2018, 13:08 ET

BOULDER, Colo., Oct. 30, 2018 /PRNewswire/ -- PopSockets, maker of expandable phone grips, has released its newest product innovation, the first swappable PopGrip. This is the brand's largest product update since its creation in 2010. A new take on the original PopSockets grip, the PopGrip allows users to easily change out the swappable PopTop. Simply push the top down, twist, and release the button portion of the grip, and replace with another design. The PopGrip also allows for wireless charging, a new feature.

PopSockets New SwapTop Swappable Phone Grips

PopSockets Logo

With an abundance of on-trend designs and popular licensed properties, the brand wanted consumers to have a way to easily swap the design of their PopSockets grip as often as they want, without having to replace the whole accessory. Before, one would have to peel the entire adhesive off the phone, and replace it with a new grip to change styles. The swappable PopGrip and PopTop makes it simple to switch styles–from simple designs to sports, fashion, and movies, you can swap any time of day to easily express yourself with style.

The PopGrip enables better selfies, one-handed texting, and helps prevent dropping your phone. It's also a great prop for video chatting and movie watching.

"I don't like to be forced to choose one PopSockets grip over another. And that's why I like the new PopGrips, with swappable PopTops," says PopSockets founder and CEO David Barnett. "It's a completely new way to collect, and swap your favorite designs and materials."

The new products are priced at $10 for the complete set and $8 for the swappable PopTop for regular designs, and $15 for the complete set and $13 for the PopTop for special materials.

About PopSockets:
David Barnett is the founder and CEO of PopSockets LLC. He was a philosophy major at Emory, a physics major at University of Colorado Boulder, received his PhD in philosophy from NYU, and from 2005-2015 was a philosophy professor at University of Colorado Boulder. His research specialized in philosophy of language and philosophy of mind, before he reached enlightenment, stopped doing philosophy, and became an entrepreneur.

In 2010, Barnett was looking for a way to stop his earbud cord from getting tangled, and he achieved this by gluing two buttons to the back of his phone and wrapping the earbud cord around the buttons. As ugly as the buttons were, they worked. In the course of improving on the idea, he developed about 60 different prototypes, making the buttons expand and collapse via an accordion mechanism, so that they could function as both a stand and a grip. In 2012, Barnett launched a KickStarter campaign for an iPhone case that would have two PopSockets grips integrated into the case. In addition to getting successfully funded, the KickStarter campaign enabled Barnett to show the world his dancing prowess. Two years later, in 2014, Barnett launched the business out of his garage in Boulder, Colorado, and has subsequently sold over 40 million PopSockets grips around the world.

SOURCE PopSockets