Pollo Tropical® Launches October Fundraiser To Promote Kids Water Safety
Money from $1 Treat Book sales go to USA Swimming Foundation's Make a Splash program
MIAMI, Oct. 1, 2015 /PRNewswire/ -- Pollo Tropical kicks off its national partnership with the USA Swimming Foundation in October with its Treat Book fundraiser in support of the foundation's Make a Splash learn-to-swim initiative, promoting lifesaving swimming lessons for children across the nation.
Logo - http://photos.prnewswire.com/prnh/20151001/273238LOGO
Guests can purchase the Treat Books for $1 at all Pollo Tropical restaurants and receive coupons for three free regular fountain drinks and $2 off a Create Your Own Family Meal, all redeemable throughout November. The books are available Oct. 1-31, while supplies last, with 100 percent of the proceeds benefiting the USA Swimming Foundation.
"As an island-inspired company, our restaurant family holds water safety near and dear to our hearts," said Pollo Tropical Chief Operating Officer Danny Meisenheimer. "We believe every child should have the opportunity to learn to swim, and we hope our guests will join us in supporting the USA Swimming Foundation in its mission to teach children the lifesaving skill of swimming by purchasing Treat Books at Pollo Tropical throughout October."
Pollo Tropical and the USA Swimming Foundation announced their partnership in July. In addition to raising money for the foundation through Treat Book sales, Pollo Tropical will provide food at events during the USA Swimming Foundation's Make a Splash Tour presented by Phillips 66, and at Make a Splash local partner events through Dec. 31, 2016.
"Pollo Tropical has a large and dedicated audience that cares about their health and well-being, which ties perfectly with the USA Swimming Foundation mission of saving lives through swim lessons," said USA Swimming Foundation Executive Director Debbie Hesse. "The Treat Book fundraiser is a great way to launch our partnership to help more children learn to swim."
The USA Swimming Foundation's Make a Splash initiative is the nation's pre-eminent learn-to-swim initiative, with more than 725 local partners nationwide that provide swimming lessons and educate children and their families on the importance of learning how to swim. Since 2007, more than 3.8 million children have learned the critical lifesaving skill of swimming from Make a Splash providers. More information is available at www.usaswimmingfoundation.org/makeasplash.
About Pollo Tropical
Pollo Tropical, a subsidiary of Fiesta Restaurant Group, Inc., is a Caribbean-inspired fast casual concept known for its fresh, flame-grilled chicken marinated in a proprietary blend of tropical fruit juices and spices. Other craveable island favorites include Mojo Roast Pork and made-from-scratch sides including rice, beans, yuca with garlic sauce, sweet plantains and more. Menu items like the Tropical Citrus Chicken Salad, Guava BBQ Pork Sandwich and Create Your Own TropiChops® can be customized with 10 zesty tropical signature sauces on Pollo Tropical's famous Saucing Island®. Founded in 1988, the Miami-based company currently owns and operates nearly 150 locations in Florida, Georgia, Tennessee and Texas, plus five licensed restaurants on college campuses and 35 franchised locations throughout the Caribbean, Central America, South America and Puerto Rico. For more information, visit Pollo Tropical's website at www.pollotropical.com.
About the USA Swimming Foundation
The USA Swimming Foundation serves as the philanthropic arm of USA Swimming. Established in 2004, the foundation works to strengthen the sport by saving lives and building champions – in the pool and in life. Whether we're equipping our children with the life-saving skill of learn-to-swim through our Make a Splash initiative, or providing financial support to our heroes on the U.S. National Team, the USA Swimming Foundation aims to provide the wonderful experience of swimming to kids at all levels across the country. To learn more, visit www.usaswimmingfoundation.org.
About Fiesta Restaurant Group, Inc.
Fiesta Restaurant Group, Inc., owns, operates and franchises Pollo Tropical, Taco Cabana® and Cabana Grill® restaurant brands. The brands specialize in the operation of fast casual, ethnic restaurants that offer distinct and unique flavors with broad appeal at a compelling value. The brands feature made-from-scratch cooking, fresh salsa bars, drive-thru service and catering. For more information about Fiesta Restaurant Group, Inc., visit the corporate website at www.frgi.com.
MEDIA CONTACT:
Kerrie Sparks or Lainie Harber
214-379-7000
[email protected]
[email protected]
SOURCE Pollo Tropical
Related Links
WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?
Newsrooms &
Influencers
Digital Media
Outlets
Journalists
Opted In
Share this article