Pleasant Kids Appoints Christopher Reynolds as VP of Sales and Head of Business Development
FORT LAUDERDALE, Fla, Mar. 4 /PRNewswire/ -- Pleasant Kids, Inc. (OTCMARKETS:PLKD) American's premier alkaline Spring Water and all natural Apple Juice for children is proud to announce the newly appointed vice president of sales, Mr. Christopher Reynolds. Christopher has a wealth of industry expertise across several areas of the beverage industry that ranges from finance to sales and distribution. Mr. Reynolds began his career as Vice President of Merrill Lynch Global's Beverage Finance Group and was responsible for closing over $400 million in loans to beverage related companies. In 2005 Mr. Reynolds was recruited as the Vice President for Wachovia Bank's Beverage Finance Group, where he originated $227 million in new loans to the industry. Mr. Reynolds then took on a new challenge with Eternal Water and Increased US-located DSD sales from less than $1 million to over $3.5 million. He was instrumental in expanding the distribution from 5000 to 15,000+ accounts, including Whole Foods in the US and Canadian market. Mr. Reynolds is a beloved father of two and a retired U.S. ARMY SPECIAL FORCES (Green Berets), Special Operations Sergeant 1989-1992. Mr. Reynolds has begun his service to Pleasant Kids by already introducing the company to several distributors in Florida and California and look to complete negotiations soon.
Corporate updates and company advances:
We have purchased a Chevy heavy duty cargo van that will be used in our route sales division. The custom wrapped van featuring our logos and Dr. Karent Sierra's (see images on FB) image, will assist us in our DSD (Direct sales deliveries) to convenience stores, supermarkets, hotels and schools. We also welcome Yasmani as our company driver. His duties are to oversee our DSD and manage our custom coolers installs and replenishment.
Company Updates:
We recently have been faced with a couple of legal issues we would like to clarify. A fictitious lawsuit was filed against Pleasant Kids and on December 15th an order was signed by a Circuit Court Judge vacating a judgment that was granted due to a misrepresentation of facts. We have entered into a settlement with a former employee and have since started making the payments to satisfy the amounts owed. A $10,000.00 payment was paid on February 12th 2015. Our corporate council at Fishers & Philips have since served a demand letter to the responsible parties to immediately remove all documents of the vacated judgment or be faced with a lawsuit for an amount of $100 dollars a day plus damages and legal fee. The demand letter was delivered on February 24th and the parties have 30 days to remove or face this lawsuit.
Additionally, in an ongoing effort to increase shareholder value the company recently decreased its authorized shares. This move was not welcomed by a company investor. The investors filed a claim in New York and after long conversations the claim was dropped but the authorized needed to be increased. We are fully committed to transparency but the nature of the negotiation needed to be discreet so that the final outcome can be a positive one.
Battlefrog Sponsorship Discussion Update
Earlier this year Pleasant Kids, Inc. entered talks with Battlefrog concerning potential sponsorship of the Battlefrog Series. On February 9, 2015 Pleasant Kids Inc believed that it had reached an agreement in principle with Battlefrog. Pleasant Kids then sent out a sponsorship announcement to the public. Unfortunately, talks then failed to result in a sponsorship agreement. As a result, Pleasant Kids must retract its press statements to that effect.
Our new corporate website will soon be finished and it will represent our efforts of building our corporate image and brand. We are excited to receive feedback from the public regarding our new site. As always we want to offer thanks to our shareholders as we continue our journey towards success.
About Pleasant Kids Inc.
Headquartered in Fort Lauderdale, FL, Pleasant Kids is America's premier supplier of naturally balanced alkalized spring water, "healthy water" and all natural apple juice for children. The company features copyrighted mascot characters along with our national "Where Healthy Begins" campaign promotes a healthy lifestyle and educates children on the benefits of our products. Additionally, all the products are eco-friendly, BPA free, Non-toxic, No Bisphenol A, and No Phthalates. Pleasant Kids Inc. owns and operates Pleasant Kids EXTRA, Inc. EXTRA manages the intellectual copyrights to the characters and makes them available for select and limited business development, sponsorship opportunities and licensing deals.
Safe Harbor Statement
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For more information and all the latest from Pleasant Kids, Inc. (PLKD)
Please contact customer service at 1-855-710-KIDS or visit us atwww.pleasantkids.com
Email us at [email protected]
Pleasant Kids, Inc
1 East Broward Blvd Suite #700
Fort Lauderdale, FL 33301
SOURCE Pleasant Kids, Inc.
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