PlayDate Digital to Launch Care Bears™ Entertainment and Educational Apps in partnership with American Greeting Properties

NEW YORK, June 9, 2015 /PRNewswire/ -- In a new licensing agreement inked with American Greetings Properties (AGP), PlayDate Digital is set to launch a collection of Care Bears entertainment and educational apps starting this fall. PlayDate Digital will work closely with the brand to enhance and expand Care Bears' digital footprint via exciting new digital applications filled with learning opportunities. The first release planned is Care Bears: SleepyTime & Rise and Shine, targeted to preschoolers and featuring 3 new Care Bears songs.

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"We are honored to be able to add a beloved property such as Care Bears to our lineup of entertainment and educational apps for children," said Shaan Kandawalla, Co-founder of PlayDate Digital. "Our apps encourage early learners to interact with the characters, in a playful way, and deepen character friendships through learning. Care Bears is a successful evergreen property that will seamlessly translate into our products and be a sure hit with our customers."

"We look forward to creating new ways for fans to enjoy the brand in 2015 and beyond. Partnering with a leading kids app developer like PlayDate Digital ensures we'll deliver the high quality that will continue to propel this brand into new territory in the digital app space." said Megan Buettner, Head of Creative and New Media, AGP.

About PlayDate Digital Inc.
PlayDate Digital Inc. is an emergent publisher of high-quality, interactive, mobile educational software for children, designed to nurture children's emerging literacy and creativity skills. Created in collaboration with leading preschool education experts, PlayDate Digital content is built in partnership with some of the world's most trusted global brands for kids and developed and published for iOS and Android devices. More information can be found online at www.playdatedigital.com or "Like" them on Facebook and follow them on Twitter (@playdatedigital).

About Care Bears
First introduced by American Greetings in 1982 through consumer products, greeting cards, and later an animated CGI television show, Care Bears™ has become one of the world's most popular and endearing children's properties. Today, fans of all ages around the world are falling in love with these huggable bears who help kids have fun while sharing and caring, and they enjoy a robust portfolio of thousands of Care Bears licensed products available globally at retail, through digital apps and entertainment.

About AG Properties
AG Properties (AGP) is the intellectual property and outbound licensing division of American Greetings Corporation, which was built upon the successful re-launch of Care Bears™ and other iconic kids' entertainment brands, including Holly Hobbie™ and Madballs™, as well as new properties Boofle™, Packages from Planet X™ and Twisted Whiskers™. AGP develops multi-platform entertainment franchises across all media channels, and extensive consumer merchandising programs that immerse children and adults in brands they love. Experience AGP online at www.agkidzone.com. For more information on AGP, visit www.agpbrands.com.

CONTACT:
Allison Katz
NOBL Communications
508-963-9034
[email protected]

Debbie Dunn
GennComm (on behalf of AG Properties)
[email protected]

SOURCE PlayDate Digital Inc.

Related Links

http://www.playdatedigital.com