Planet Beach Contempo Spas to Select International Spokesmodel January 21 in New Orleans

NEW ORLEANS, Jan. 17, 2011 /PRNewswire/ -- For the eighth year, Planet Beach Contempo Spas, the world's largest day spa franchise, will select an international spokesmodel to represent its brand.

New Orleans-based Planet Beach hosted competitions worldwide with hundreds of competitors to select finalists for its international competition. The winner not only serves as the spokesperson and brand ambassador for the popular automated day spa franchise, she will receive a franchise license and other awards valued at $150,000. The final competition is Friday, January 21 at the New Orleans Sheraton Hotel, 500 Canal Street in New Orleans, LA at 8:30pm.  The red carpet pre-show begins at 7:30pm.  

Planet Beach Contempo Spas is a top-ranked franchise system with over 300 franchise locations located in six countries. Planet Beach created the 'contempo spa' business model, which offers members unlimited access to automated and push button day spa services such as massages, facials, saunas, teeth whitening and red light therapy.

"Our franchisees help customers live healthier by reducing stress in their lives," said Tiffany Lassiegne, Planet Beach President. "We use our competition to select an outstanding and ambitious young woman who is not only the face of our brand, but someone who can connect with our core customers. It's a tremendous opportunity for the right person."

Entrepreneur magazine proclaimed 2011 the year of the franchised day spa and listed Planet Beach Contempo Spas as the best bet. Despite the recession, Americans are spending more on spa services as the economy struggles to recover. Planet Beach opened seven new franchise locations in the last quarter of 2010 and expects 2011 to be a record year.

"The winner of this year's competition not only gets to open her own Planet Beach location, she will be at the forefront of our marketing campaigns," says Steve Smith, Planet Beach CEO.

This year's spokesmodel search sponsors are Designer Skin and California Tan.

The winner of the 2011 title will receive a prize package valued at $150,000 and will include a $25,000 cash prize, Gym Matrix franchise and Planet Beach franchise licenses, travel package including photo and video shoots, a Kevin Berlin original painting, jewelry and skincare products.

For more information, visit: www.planetbeach.com

SOURCE Planet Beach Contempo Spas