PhitenUSA Issues Statement on Aqua-Titanium vs. Competitor Technology

TORRANCE, Calif., Jan. 18, 2011 /PRNewswire/ --

Statement from PhitenUSA:

Several media outlets have published reports citing the recent admission by Power Balance in Australia that 'there is no credible scientific evidence that supports our (Power Balance) claims and therefore we (Power Balance) engaged in misleading conduct.' The company was compelled by Australian regulatory authorities to issue a public apology regarding its misleading promotional claims to consumers that Power Balance wristbands improve strength, balance and flexibility.

We at Phiten want to reassure our fans and consumers that our proprietary technology is not related to Power Balance's hologram.  Phiten products, from necklaces to bedding, use our Aqua Titanium technology.  Phiten is working with a third-party research body, Society for Aqua Metal Research, to conduct multiple scientific studies with several prestigious research facilities in New Zealand, Germany, Japan and the United States pursuant to the Aqua Titanium technology used by Phiten.  We look forward to releasing additional findings in 2011 to add to the completed and published study done by the Kyoto Prefectual University of Medicine.

Phiten has provided quality health and wellness products to consumers since 1983, and remains committed to continuing that tradition.

About Phiten®

Phiten products are worn by elite athletes all over the world, and aid in counteracting the stress and fatigue of everyday life, while enhancing your health, energy and well-being. Headquartered in Torrance, Calif., Phiten shops are located in Seattle, Torrance and Honolulu. Phiten products are available at retailers across the nation, particularly sporting goods. For more information, please visit www.PhitenUSA.com.

SOURCE PhitenUSA