Philips Shows Los Angeles What LED Lighting can do for the Home
LOS ANGELES, Oct. 28, 2011 /PRNewswire/ --
WHAT: |
First Philips Lighting brought LED light bulbs to your home, and now they are bringing it to Los Angeles with the Philips LED Light Experience, a fun, educational and free interactive mobile exhibit. The Philips LED Light Experience will provide hands-on exhibits for visitors to explore what LED light can do for their homes and see firsthand where science meets style – with light bulbs. |
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Consumers can learn how LED bulbs are made, what makes them so different, as well as getting great tips on how to make their house brighter and "greener," with energy-saving, long-lasting white-light AmbientLED bulbs from Philips. They can also learn designer tips on how to use long-lasting AmbientLEDs to give the home a "lightover". One lucky fan could win the Philips Home Lightover Sweepstakes – a one-day consultation from a professional home designer plus $5,000 in cash towards the purchase of Philips AmbientLEDs for their own home 'lightover' by registering at www.ledlightover.com! |
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Also, people who visit the tour stop can log-in to SCVNGR, a mobile game platform to take part in quick, fun challenges to win rewards, such as a SCVNGR badge, Philips LED keychain flashlight or a t-shirt. |
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WHY: |
Consumers are eager to learn for themselves the benefits of LED lighting technology and the Philips LED Light Experience shows them firsthand the comparison – side-by-side – of the quality of the new, energy-efficient LEDs vs. standard incandescent bulbs. The interactive mobile exhibit provides an inside glimpse into the inner workings of the industry-changing Philips AmbientLED A19 bulb, which consumes just 12.5 watts – or 80 percent less energy – than the standard 60-watt incandescent bulbs they were designed to replace. The new Philips AmbientLED A19 will also last 25,000 hours, or 25 times longer than the standard incandescent. |
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This fall, the interactive mobile exhibit will make 24 tour stops in 10 U.S. cities at retailers, trade shows, festivals and other events. For a complete listing of dates and locations, visit http://apps.facebook.com/LEDRoadshow. |
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WHEN/ |
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WHERE: |
Saturday, October 29 from 10:00 a.m. to 7:00 p.m. |
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Sunday, October 30 from 11:00 a.m. to 6:00 p.m. |
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Green Festival |
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Los Angeles Convention Center |
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1201 South Figueroa Street |
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Los Angeles, CA 90015 |
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Monday, October 31 from 3:00 p.m. to 8:00 p.m. |
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2745 Teller Rd |
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Thousand Oaks, CA 91320 |
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CONTACT: |
Silvie Casanova |
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Senior Manager, Lighting Communications, |
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Philips Electronics North America |
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Ph: 781-418-7928 |
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Email: [email protected] |
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Julia Slater |
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OneVoice |
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Ph: 214-259-3429 |
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Email: [email protected] |
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SOURCE Philips Lighting
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