Philips Shows Fresno What LED Lighting Can Do for the Home

WHAT:

First Philips Lighting brought LED light bulbs to your home, and now they are bringing it to Fresno with the Philips LED Light Experience, a fun, educational and free interactive mobile exhibit. The Philips LED Light Experience will provide hands-on exhibits for visitors to explore what LED light can do for their homes and see firsthand where science meets style – with light bulbs.  

Consumers can learn how LED bulbs are made, what makes them so different, as well as getting great tips on how to make their house brighter and "greener," with energy-saving, long-lasting white-light AmbientLED bulbs from Philips.  They can also learn designer tips on how to use long-lasting AmbientLEDs to give the home a "lightover". One lucky fan could win the Philips Home Lightover Sweepstakes – a one-day consultation from a professional home designer plus $5,000 in cash towards the purchase of Philips AmbientLEDs for their own home 'lightover' by registering at www.ledlightover.com! 

Also, people who visit the tour stop can log-in to SCVNGR, a mobile game platform to take part in quick, fun challenges to win rewards, such as a SCVNGR badge, Philips LED keychain flashlight or a t-shirt.

WHY:

Consumers are eager to learn for themselves the benefits of LED lighting technology and the Philips LED Light Experience shows them firsthand the comparison – side-by-side – of the quality of the new, energy-efficient LEDs vs. standard incandescent bulbs. The interactive mobile exhibit provides an inside glimpse into the inner workings of the industry-changing Philips AmbientLED A19 bulb, which consumes just 12.5 watts – or 80 percent less energy – than the standard 60-watt incandescent bulbs they were designed to replace.  The new Philips AmbientLED A19 will also last 25,000 hours, or 25 times longer than the standard incandescent.

This fall, the interactive mobile exhibit will make 24 tour stops in 10 U.S. cities at retailers, trade shows, festivals and other events. For a complete listing of dates and locations, visit http://apps.facebook.com/LEDRoadshow.

WHEN/ WHERE:

November 4-6, 2011

Fresno Fall Home Show

Big Fresno Fairgrounds

1121 South Chance Avenue

Fresno, CA 93702

CONTACT:

Silvie Casanova

Senior Manager, Lighting Communications,

Philips Electronics North America

Ph: 781-418-7928

Email: [email protected]

Julia McConnell

OneVoice

Ph: 214-259-3429

Email: [email protected]