Philips Shows Austin What LED Lighting Can Do For The Home
AUSTIN, Texas, Dec. 9, 2011 /PRNewswire/ --
WHAT: |
First Philips Lighting brought LED light bulbs to your home, and now they are bringing it to Austin with the Philips LED Light Experience, a fun, educational and free interactive mobile exhibit. The Philips LED Light Experience will provide hands-on exhibits for visitors to explore what LED light can do for their homes and see firsthand where science meets style – with light bulbs.
Consumers can learn how LED bulbs are made, what makes them so different, as well as getting great tips on how to make their house brighter and "greener," with energy-saving, long-lasting white-light AmbientLED bulbs from Philips. They can also learn designer tips on how to use long-lasting AmbientLEDs to give the home a "lightover".
Also, people who visit the tour stop can log-in to SCVNGR, a mobile game platform to take part in quick, fun challenges to win rewards, such as a SCVNGR badge, Philips LED keychain flashlight or a t-shirt.
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WHY: |
Consumers are eager to learn for themselves the benefits of LED lighting technology and the Philips LED Light Experience shows them firsthand the comparison – side-by-side – of the quality of the new, energy-efficient LEDs vs. standard incandescent bulbs. The interactive mobile exhibit provides an inside glimpse into the inner workings of the industry-changing Philips AmbientLED A19 bulb, which consumes just 12.5 watts – or 80 percent less energy – than the standard 60-watt incandescent bulbs they were designed to replace. The new Philips AmbientLED A19 will also last 25,000 hours, or 25 times longer than the standard incandescent.
This fall, the interactive mobile exhibit will make 44 tour stops in 16 U.S. cities at retailers, trade shows, festivals and other events. For a complete listing of dates and locations, visit http://apps.facebook.com/LEDRoadshow.
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WHEN/ |
Friday, December 9, from 3:00 p.m. – 8:00 p.m.
Saturday, December 10, from 11:00 a.m. – 4:00 p.m.
Sunday, December 11, from 11:00 a.m. – 4:00 p.m.
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CONTACT: |
Silvie Casanova
Julia McConnell |
SOURCE Royal Philips Electronics
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