P&G Megabrand Mr. Clean® is Celebrating our Country's Military Heroes on Veteran's Day with a Free Car Wash!

United States Service Members and Veterans will be Honored with a FREE Bronze Car Wash at Any of our Mr. Clean Car Wash Locations

News provided by

Procter & Gamble

Nov 11, 2010, 06:00 ET

CINCINNATI, Nov. 11, 2010 /PRNewswire/ -- Mr. Clean, internationally-recognized for his buff build, bald head and tough stance on clean, is giving back this Veteran's Day, giving our country's heroes a Free Car Wash just for stopping by. With 16 locations already under his well-branded banner, Mr. Clean Car Wash® has locations in Georgia, Texas, and Ohio. Mr. Clean Car Wash is operated by Agile Pursuits Franchising Inc., a wholly owned subsidiary of the Procter and Gamble Company (NYSE: PG).

Mr. Clean Car Wash will offer this Free Car Wash on Veteran's Day, November 11th, 2010, at all of our participating locations. Interested service members, past and present, need only show their military identification to receive this free service. Please visit the Mr. Clean Car Wash website at http://www.mrcleancarwash.com to find a location close to you.

Started on November 11, 2004, Grace for Vets™ is sponsored by the International Carwash Association™. This program is designed to honor our current and past U.S. military personnel on Veteran's Day with a token of appreciation for their service and commitment to our Country. The industry-wide goal is to give away over 1 Million free car washes across the United States.

"Mr. Clean Car Wash is excited to show our appreciation and respect for our military service personnel, even if just in a small way," said Bruce Arnett Jr., CEO of Mr. Clean Car Wash. "This is just one of the many ways we strive to give back to the communities in which we live, work, and operate our businesses."

P&G entered the arena of car wash services when it opened its first two test car washes in Cincinnati in 2007. The test expanded quickly, with an acquisition and rebranding of a car wash franchise business in Atlanta. Mr. Clean Car Wash now is the largest full-service U.S. Car Wash franchise, with 16 operations in Ohio, Georgia, and Texas; another six facilities are under development. Our newest location in Round Rock, Texas, which features both a car wash and a lube facility, celebrated its Grand Opening on May 8th, 2010.

About Mr. Clean Car Wash

What began as America's favorite name in household cleaning has grown into the gold standard in car care. Mr. Clean Car Wash is focused on giving you the brightest shine and the best experience possible. Mr. Clean Car Wash announced its national franchise expansion in February, 2009, and is now accepting franchise applications in 46 states. Mr. Clean Car Wash currently has two locations in Ohio, 13 in Georgia, one in Texas, and six more under development across the USA. Visit www.MrCleanCarWash.com for more information.

About Procter & Gamble

Four billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers(R), Tide(R), Ariel(R), Always(R), Whisper(R), Pantene(R), Mach3(R), Bounty(R), Dawn(R), Gain(R), Pringles(R), Charmin(R), Downy(R), Lenor(R), Iams(R), Crest(R), Oral-B(R), Duracell(R), Olay(R), Head & Shoulders(R), Wella(R), Gillette(R), Braun(R) and Fusion(R). The P&G community includes approximately 135,000 employees working in about 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

SOURCE Procter & Gamble