PEZ Candy, Inc. Launches Two New Candy Flavors

ORANGE, Conn., April 27, 2011 /PRNewswire/ -- PEZ Candy, Inc. today announced the launch of two new exciting flavors! Strawberry-Vanilla and Raspberry-Lemon are the first blends to be launched in the U.S. These flavorful combinations join the assorted fruit flavors of cherry, strawberry, raspberry, grape, orange, and lemon. PEZ also produces chocolate, cola, and a line of sour flavors. PEZ Sourz includes Blue Raspberry, Watermelon, Pineapple, and Green Apple.

(Photo:  http://photos.prnewswire.com/prnh/20110427/NY90545 )

The new flavors will ship as part of a 10-pack bonus candy sku. It's a great way for consumers to try Strawberry-Vanilla and Raspberry-Lemon! The flavors will then be packaged with our regular assortments and will also be available for purchase online.

"We are very excited about our new flavor bends. They have done well in Europe and we have modified the flavors accordingly for the U.S. market", stated Joe Vittoria, CEO of PEZ Candy, Inc. "Look for PEZ to bring more innovation and fun to the consumer."

About PEZ Candy, Inc.

PEZ Candy, Inc. is the pioneer of "interactive candy" that is both enjoyable to eat and fun to play with. PEZ Dispensers are a hot collectable for adults and children alike and have been a staple of American pop culture for over 50 years. To learn more, visit www.pez.com.

If you would like more information about PEZ Candy, Inc., please call Keith Whitaker at (203) 795-0531 x260 or email at [email protected].

Contact: Keith Whitaker
Tel. (203) 795-0531 x260
Email: [email protected]

SOURCE PEZ Candy, Inc.