Peshawar Zalmi to Launch "Peshawar Zalmi Fans", its New Official Social Network on Vixlet
The cricket club will launch a new mobile social platform to give its fans exclusive content, premier access to players and other key stakeholders. Peshawar Zalmi becomes the first high profile cricket club on Vixlet.
LOS ANGELES and PESHAWAR, Pakistan, July 14, 2016 /PRNewswire/ -- Today, Peshawar Zalmi of the newly created HBL Pakistan Super League T20 announces Peshawar Zalmi Fans, a social network on Vixlet. The platform will host exclusive team content and serve as a hub for fans to follow the team players and connect with each other and players. It will be available for free as an app on Google Play, the App Store or accessed online around the world.
As the club celebrates its inaugural season, as well as the first season of the HBL Pakistan Super League, the platform will provide everything a fan needs - from breaking news and highlights to fan forums and exclusive sweepstakes and prizes. Equally represented will be the PZ Foundation, which celebrates the great traditions of the Pashtuns and works to reshape the lives of the underprivileged.
The social app extends the cricket experience to fans around the world everyday and their passion for cricket. The entire experience sits on the Vixlet platform, a robust social network that includes other sports teams and leagues.
"We are excited to bring Zalmi fans an exciting and new way for them to connect together and with all our stakeholders specially the players," said Javed Afridi, owner of Peshawar Zalmi. "With the rapid growth of our fan-base, PZ Fans propels and brands us as thought leaders in technology and sports innovation. PZ Fans also generates new areas of opportunities and we believe that our strategic partnership with Vixlet will catalyze more new global brands into the world of cricket for us and generate substantial new revenue."
Krishna Gopala and Lisa Gopala, co-founders of Vixlet, added: "We are incredibly excited about the formation of the HBL Pakistan Super League and the passion behind the Peshawar Zalmi club. We are proud to partner with a club that beautifully melds a rich history with an exciting beginning. With this launch, Vixlet begins its foray into the exciting world of Cricket."
Peshawar Zalmi Fans will be available in two weeks on the App Store and Google Play.
About Vixlet
Empowering the next generation of fan experiences, Vixlet is a social network that connects people around their passions. Vixlet delivers unprecedented engagement across all channels with the sports teams, artists and brands fans love. Transcending age, gender, socioeconomics and geography, passion for sport, music, art and culture is what brings Vixlet users together, and makes Vixlet the social network of tomorrow.
Contact: Joelle Rozek 213.542.8940 [email protected]
SOURCE Vixlet
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