PerkStreet March Personal Finance Pulse Reveals Bright Future for Gen Y

BOSTON, March 7, 2012 /PRNewswire/ -- PerkStreet Financial surveyed expert personal finance writers from across the country last week in its monthly "Personal Finance Pulse." Results reflect an aggregate opinion designed to help Americans better navigate the confusing landscape of financial best practices and provide insight into what's next in consumer finance.

Most Experts Believe Gen Y is Learning from the Recession
Young people coming of age in this challenging financial landscape just might end up better for it. A majority (56.5%) of the personal finance writers surveyed believe Gen Y has been prepared as well or better than Gen X to successfully manage their finances during their lifetimes. Of that 56.5%, some 34.8% report believing Gen Y is better off, and 21.7% say they believe Gen Y and Gen X are equally prepared.

"Reputation aside, Gen-Yers have had a personal finance trial by fire," said Anisha Sekar, a regular contributor at NerdWallet. "Between student loans, an anemic job market and being in the last-hired-first-fired group, much of this generation learned frugality and saving by necessity."

Women More Interested in Improving their Finances?
All told, 68.2% of respondents report believing women are more interested in the personal finance content they write. Just 31.8% report believing men are more interested in learning to improve their financial lives from these publications. Going against common stereotypes, these data suggest women are now more proactive about making financial improvements than men.

"Women tend to focus on spending wisely – what is often called 'saving money' – and making extra money, while men tend to focus on investing or ideas for small businesses," said Phil Taylor, Editor of the popular personal finance blog PT Money.

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SOURCE PerkStreet Financial