Performance Marketing Agency Glispa Lifts Lid on 2013 Success so Far
BERLIN, July 17, 2013 /PRNewswire/ --
148% Increase in Revenue in First Half of 2013 - 54% Increase in Staff - Emerging Markets & Mobile Driving Growth
Name:
Quick pitch:
- Europe's #1 performance marketing agency glispa lifts lid on international growth & the driving factors
Key points:
- Europe's number one performance marketing agency specialising in digital entertainment
- First half of 2013 saw 128% growth in revenue compared to 2012
- 54% increase in staff
- Mobile revenue
- Independent, profitable & fast-growing
Glispa, the online marketing agency specialising in the digital entertainment space, is today able to lift the lid on a remarkable first half of 2013 which has seen the company increase its revenue by 128% compared to 2012 and increase its workforce by 54%.
Founded in 2008 in Europe's thriving tech hub of Berlin, glispa launches and scales global campaigns for companies looking to leverage the power of digital advertising. Glispa's performance-based model, industry experience and ability to align with each of its clients own performance metrics blend together to create a digital offering that brings success.
"It's really simple - glispa brings clarity to the complex digital landscape," said glispa's Managing Director, Tim Nilsson. "We help the companies we work with make sense of this and empower them to acquire customers around the world."
So far glispa's 2013 looks like this:
- Established as Europe's #1 performance marketing agency specialising in digital entertainment
- First half of 2013 saw 128% growth in revenue compared to 2012
- 54% increase in staff
- Truly global proposition - 30 nationalities in-house with active campaigns in 150+ markets
- Mobile - revenue doubled between H1 and H2
So, what exactly is driving the growth? According to Nilsson, the growth of mobile, as well as the company's development of full-service capabilities in emerging markets, is driving growth. Glispa has seen increased activity in regions such as Brazil, China and Russia and to support this, dedicated sales and support teams have been created.
"The proliferation of mobile devices and the need for our clients to have a presence there has helped contribute to us doubling our revenues between H1 and H2. Mobile is showing no signs of slowing down either so we're anticipating further growth here throughout the rest of 2013. To support this, we've recently created our own mobile division to specialise in this area."
In recent months, glispa has closed a number of significant deals. Russian gaming company Nival has recently joined the impressive roster of clients and Hasbro has called upon Glispa to handle the launch of its new card game.
"We've flown under the radar for a while now, but it's time companies knew exactly how glispa can benefit their business. It's been a fantastic first part of the year for us but the team is now focused on not just maintaining this level but improving upon it also. The key for us is to continue the organic growth we've seen since the business was formed in 2001," continued Nilsson.
"A major part of this will be to ensure we continue to attract the best talent on offer. For someone looking for their next challenge and looking to join a company experiencing unprecedented growth, working with interesting clients and in the trendy Berlin, glispa represents a great opportunity."
For more information about glispa, please visit the website here http://www.glispa.com.
About glispa
glispa is a full-service online marketing company that is independent, profitable and fast-growing. Founded in 2008 in Europe's thriving tech hub of Berlin, the team speaks 20 languages and counts 30 nationalities - a global profile empowering advertisers to acquire customers worldwide.
Contact:
Talya Shoup
Marketing Manager
glispa GmbH
[email protected]
phone: +49-30-6098483-21
mobile:+49-1578-3031061
SOURCE glispa
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