Performance Based Digital Marketing Sector Generates Strong Financial Gains with Researchers Forecasting Sales Growth to Exceed $5 Billion by 2019
CORAL SPRINGS, Florida, November 17, 2014 /PRNewswire/ --
Experts forecast global growth from $3.56 billion to $5.5 billion by 2019 for the Automation Software Market as the need for improved digital marketing platforms increases across all sectors. Companies in focus today are: Accelerize Inc. (OTCBB: ACLZ), Alibaba Group Holding Ltd. (NYSE: BABA), Groupon Inc. (NASDAQ: GRPN), Rocket Fuel Inc. (NASDAQ: FUEL) and SouFun Holdings Ltd. (NYSE: SFUN)
Accelerize Inc. (OTCQB: ACLZ) Breaking News: On the heels of Accelerize, Inc. releasing impressive financial results for the 3rd Quarter - 2014 and forecasting at least 69% year over year revenue growth late last week, ACLZ issued news today that its Digital Marketing Software Division (SaaS-Based Performance Marketing Solutions) continues to build momentum by expanding operations in the rapidly growing Latin American digital market.
Third Quarter Revenues for Accelerize Increased 71.0% Year Over Year to Reach a Record $4.3Million, With Expected Full-Year Revenues Between $16.2Million and $16.4 Million. To read the full 3rd Quarter Financial Results, please go to: http://finance.yahoo.com/news/accelerize-inc-reports-third-quarter-140000570.html
Accelerize Extends its Footprint in Latin America - Accelerize Inc. and its digital marketing software division, CAKE, announced that C2 CPA Network, the largest cost per action network in Brazil, has selected CAKE to track and optimize their performance marketing activities and campaign strategies. With the addition of this new customer, CAKE continues to build momentum in the rapidly growing Latin American digital market. "According to eMarketer, Brazil will see the highest levels of digital ad spending in Latin America through 2018 - more than 50 percent of all digital ad spend in the region," said Santi Pierini, CAKE President and Chief Operating Officer of Accelerize. "Digital marketing providers want to be sure they are allocating that spend wisely, which is why accurate, multi-touch tracking is a critical requirement. We look forward to working closely with C2 CPA Network as they continue to experience rapid growth in this important market."
To read the full ACLZ press release issued today, please go to: http://www.financialnewsmedia.com/profiles/aclz.html
C2 CPA Network is the first and largest CPA network in Brazil, and partners with 300+ affiliates who run CPA offers on their blogs and web sites. The company upgraded from another SaaS provider to CAKE for tracking because it needed deeper and more granular insight into how CPA campaigns were performing for affiliates looking to monetize their content, and advertisers looking to generate more exposure for their products. The organization also required a more accurate, reliable and scalable solution for its aggressive growth plans.
Alibaba Group Holding Ltd. (NYSE: BABA) recently announced that it proposes to offer senior unsecured notes (the "notes"), subject to market and other conditions. The principal amount, interest rates, maturity dates and other terms of the notes have not been finalized and will be determined at the time of pricing of the offering. Alibaba plans to use the net proceeds from the offering primarily to refinance its existing credit facilities. The notes have not been registered under the Securities Act of 1933, as amended (the "U.S. Securities Act"), or any state securities laws. The notes are being offered and sold within the United States only to qualified institutional buyers in reliance on the exemption from registration provided by Rule 144A under the U.S. Securities Act.
Groupon Inc. (NASDAQ: GRPN) recently announced the launch of a new Groupon Getaways travel discovery app with enhanced search capabilities, expanding the number of ways that people can use Getaways to help save money when they travel. The new app provides travelers with fast and easy access to more than 25,000 travel deals in destinations around the world. "Whether they know exactly where and when they want to go or they're just looking for great travel ideas, the new Getaways travel discovery app makes it easier than ever for users to find the best options and book the perfect trip," said Simon Goodall, vice president and general manager of Groupon Getaways. "We've used Groupon's extensive mobile expertise to create a user experience that fits the needs of every traveler."
Rocket Fuel Inc. (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising and marketing solutions for global agencies and brands, recently announced it ranked 15th on Deloitte's Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America. Rocket Fuel grew 10,113 percent during the period between fiscal year 2009 to 2013. As highlighted earlier this week in its Q3 2014 earnings report, the company posted record quarterly revenue results. In 2014, Rocket Fuel fortified its competitive advantage with the acquisition of [x+1] to bring a fully stacked Data Management Platform (DMP) and Demand Side Platform (DSP) solution to the advertising market.
SouFun Holdings Ltd. (NYSE: SFUN), the leading real estate Internet portal in China, recently announced that it has entered into investment and joint venture agreements with one of China's top 5 leading new home agency companies, Tospur Real Estate Consulting Co., Ltd. ("Tospur"). Pursuant to the investment and joint venture agreements with Tospur, SouFun will subscribe for new shares of Tospur in a private placement for 16% of Tospur's outstanding share capital after the completion of the private placement for approximately RMB381 million (US$62 million) in cash; and SouFun and Tospur will invest RMB60 million (US$9.8 million) and RMB40 million (US$6.5 million), respectively, to form a joint venture to provide real estate internet financing services. Closing of the transactions contemplated by the investment and joint venture agreements are subject to customary closing conditions, including regulatory approval.
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