PEEPS & COMPANY® Opens at Mall of America®

BETHLEHEM, Pa. and BLOOMINGTON, Minn., Jan. 16, 2012 /PRNewswire/ -- PEEPS & COMPANY®, the retail arm of Just Born, Inc., maker of PEEPS®, MIKE AND IKE®, HOT TAMALES®, TEENEE BEANEE® and GOLDENBERG'S PEANUT CHEWS® brand candies opened the doors recently to its store at Mall of America® in Bloomington, Minnesota. 

(Photo:  http://photos.prnewswire.com/prnh/20120116/PH35801)

Located on Level 1 at the southwest entrance to Nickelodeon Universe®, PEEPS & COMPANY® visitors enjoy a fun, energy-filled retail experience appealing to all five senses. They are captivated by customized music, lights, interactive displays, as well as current and historic video about their favorite candy brands.  In addition to great-tasting candy, PEEPS & COMPANY® sells an array of high-quality branded items including apparel, accessories and gifts. 

The PEEPS & COMPANY® store at Mall of America is the second retail location for Just Born.  The first store opened at National Harbor, MD, in 2009.  A third store will open in the spring of 2012, at The Shoppes Sands, located next to the Sands Casino Resort in Bethlehem, PA. The company also has an online store.

Marvin Cooper, Vice President of Just Born's PEEPS & Company® commented, "Our Mall of America store represents an exciting step in the development of our PEEPS & COMPANY® retail brand.  We have much reason for optimism as our first store at National Harbor has had a strong first two years, in spite of a continuing, challenging economic environment.  The highly-visible location at Mall of America, combined with our eye-catching store design and appealing products will make PEEPS & COMPANY® an absolute consumer destination."

Maureen Bausch, Executive Vice President of Business Development, Mall of America, commented, "We are very excited to have PEEPS & COMPANY® move into Mall of America.  Our visitors have watched the store's construction with great anticipation and find that it has been worth the wait.  There is something fabulous for everyone!"

Mall of America is located in Bloomington, Minnesota - only 15 minutes from downtown Minneapolis and St. Paul.  As one of the most visited tourist destinations in the world, Mall of America features more than 520 stores, 50 restaurants and attractions galore.  PEEPS & COMPANY® expects the Mall of America to be a perfect fit for the brand, and a strong addition to its expanding retail business.

Just Born, Inc. is a privately owned company founded in 1923 and headquartered in Bethlehem, PA, where it manufactures PEEPS®, HOT TAMALES®, MIKE AND IKE®, MIKE AND IKE® ZOURS® and TEENEE BEANEE® Brand Candies. GOLDENBERG'S PEANUT CHEWS® Brand Candies are produced in Philadelphia, PA.  All Just Born candies are made in the U.S.A.

Visit www.peepsandcompany.com, www.marshmallowpeeps.com, www.hottamales.com, www.mikeandike.com or www.peanutchews.com for more information.  Images are available upon request.  Manufacturing footage of MIKE AND IKE®, GOLDENBERG'S® PEANUT CHEWS®, PEEPS® and HOT TAMALES® Brands is available at: http://imiragevideo.serveftp.com:8080/WebInterface/login.html

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SOURCE PEEPS & COMPANY