PEEPS & COMPANY® Honors Girl Scouts' 100th Anniversary at Mall of America

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Mar 06, 2012, 07:00 ET

BLOOMINGTON, Minn., March 6, 2012 /PRNewswire/ -- PEEPS & COMPANY® (MN), the retail arm of Just Born, Inc., is honored to announce that it will participate in Girl Scouts of Minnesota and Wisconsin River Valleys' Centennial Celebration. This celebration, called the "Great Girl Gathering @ MOA®, will be held at Mall of America® in Bloomington, MN on March 10th and 11th with a myriad of events being hosted throughout the Mall. The event expects to attract approximately 50,000 Girl Scouts from around the country and 250,000 other visitors.

(Photo: http://photos.prnewswire.com/prnh/20120306/PH64865 )

In honor of the Girl Scouts' momentous occasion, the giant PEEPS® Chick, on top of the retail store, will be adorned with a commemorative sash. In addition, PEEPS & COMPANY® will have its PEEPS® Chick mascot circulating throughout the mall during the weekend, also wearing a Girl Scout sash. Finally, special in-store offers will be given to girls wearing their Girl Scout gear.

Aubrecia Cooper, Marketing and Product Development Manager at PEEPS & COMPANY® commented, "PEEPS & COMPANY® appreciates what makes the Girl Scouts of America so special. For an organization so vital to the growth of young girls to have reached their Centennial anniversary is an occasion that deserves to be celebrated. We are honored to have been asked to participate in the The Great Girl Gathering® by dressing our PEEPS® Chick as a Girl Scout. We hope that the weekend's events instill pride and put smiles on many faces!"

The PEEPS & COMPANY® store at Mall of America® was the second retail location for Just Born. The first store opened at National Harbor, MD, in 2009.

A third store recently opened at The Shoppes Sands, located next to the Sands Casino Resort in Bethlehem, PA. The company also has an online e-store at www.peepsandcompany.com.

Just Born, Inc. is a privately owned company founded in 1923 and headquartered in Bethlehem, PA, where it manufactures PEEPS®, HOT TAMALES®, MIKE AND IKE®, MIKE AND IKE® ZOURS® and TEENEE BEANEE® Brand Candies. GOLDENBERG'S PEANUT CHEWS® are manufactured in Philadelphia. All Just Born candies are made in the USA.

Visit www.peepsandcompany.com, www.marshmallowpeeps.com, www.hottamales.com, www.mikeandike.com or www.peanutchews.com for more information.

Images are available upon request. Manufacturing footage MIKE AND IKE®, PEANUT CHEWS®, PEEPS® and HOT TAMALES® Brands is available at: http://imiragevideo.serveftp.com:8080/WebInterface/login.html

Username: justborn
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SOURCE Just Born, Inc.